Employee Experience and Well-being in the Digital Age
Andzelika Bendoraityte
HR & Business Operations Strategist | Guiding CEOs to Accelerate Growth & Innovation | Expert in Transformative Leadership & High-Performance Team Building
I am eager to delve deeper into this topic, particularly as remote work becomes increasingly prevalent, presenting its own set of unique challenges. The situation is further complicated by the rapid integration of AI into nearly all aspects of business operations, adding another layer of complexity to our work environment.
With the rise of remote work and increasing reliance on digital platforms, employee experience and well-being have become crucial considerations for organizations. We shall explore how businesses can foster a positive employee experience in a digital environment, address mental health challenges, and promote work-life balance. Discuss innovative approaches like virtual team-building activities, digital wellness programs, and flexible work arrangements that support employee well-being while enhancing productivity and retention.
The Shift to Remote Work
I've been closely observing the shift to remote work, a trend that's been accelerated by the ongoing pandemic. Research data from McKinsey shows that, globally, 38% of employees are now working remotely at least part of the time, a dramatic increase from the 20% reported pre-pandemic in 2018.
Moreover, the same report reveals that 20 to 25% of the workforce in advanced economies could work from home between three and five days a week, four to five times the level before the pandemic. This is due to the nature of their jobs, which can be performed remotely without significantly dropping productivity. In the United States alone, the potential for remote work is three to four times as high as before, with 20% to 25% of the workforce potentially working remotely three to five days a week 3.
Several books have provided valuable insights into navigating this shift. "Remote Not Distant: Design a Company Culture That Will Help You Thrive in a Hybrid Workplace" by Gustavo Razzetti provides a roadmap for creating a culture of feedback and engagement in a hybrid workplace. "Built for People: Transform Your Employee Experience Using Product Management Principles" by Jessica Zwaan explores how organizations can develop people-centred ways of working and a culture of continuous feedback and iteration, which is essential in a remote work setting.
In terms of recent news, Forbes, in their March 2023 article, highlighted the shift of major companies towards permanent remote work options, with companies like Spotify and Twitter leading the charge. It pointed out that these companies are not only adapting to the circumstances but also recognizing the potential benefits of remote work, such as reduced overhead costs and access to a wider talent pool.
The shift to remote work is undoubtedly a complex and challenging process, but with the right strategies, it can also offer significant opportunities for businesses.
The Role of Technology in Employee Experience
In today's rapidly evolving workplace, it is clear that technology is essential in shaping the employee experience. It underpins communication and collaboration, using platforms like Slack, Microsoft Teams, and Google Workspace to foster continuous interaction and information exchange across distributed teams. Additionally, technology aids in personal growth and professional development, with e-learning platforms offering customized, flexible learning opportunities.
Performance management is also made more streamlined and transparent thanks to technological tools that simplify goal-setting, feedback exchange, and performance evaluations. Human resource technologies, particularly self-service portals, have transformed how employees manage their personal information and benefits, giving them more control.
Furthermore, human resource technologies simplify benefits management and other tasks, with employee self-service portals offering greater control over personal information and benefits. Various technology tools, from mindfulness apps to workload management software, also support employee well-being and work-life balance. Additionally, technology aids in gathering employee feedback and measuring engagement, providing valuable insights to improve morale and productivity. Even the physical workspace can be enhanced with technology, from ergonomic furniture to smart environmental controls for comfort and safety.
Importantly, technology supports employee well-being and work-life balance through various tools, ranging from mindfulness apps to workload management software. It also helps collect employee feedback and gauge engagement, providing valuable insights to drive improvements in morale and productivity. In physical workspaces, technology can enhance comfort, productivity, and safety, with solutions ranging from ergonomic furniture to smart environmental controls.
However, while technology can significantly improve the employee experience, its deployment must be employee-centric and well-thought-out. Any hasty technological changes can lead to employee frustration and a drop in productivity. Therefore, organizations must maintain a balance, effectively utilizing technology while prioritizing the human element.
The Impact of AI on the Workplace
Artificial Intelligence (AI) is transforming the workplace in several ways. It's extensively used in hiring and evaluations, though public sentiment is divided, with 62% believing it will significantly impact workers over the next 20 years, but only 28% foreseeing a major personal impact 1 . AI tools have been shown to increase worker productivity by 14% on average, particularly benefiting novice and low-skilled workers, as reported by a Stanford and MIT study 2. However, AI is expected to displace 1.8 million jobs while creating 2.3 million new ones, necessitating significant worker retraining and upskilling 3. As AI technology evolves, these impacts will continue to change.
A survey of LinkedIn's Top Companies found that nearly 70% say AI is already helping them be faster and smarter, and another 32% say they expect to see larger gains from using AI in the coming years. Companies like EY, Wells Fargo, and Kaiser Permanente are implementing AI across their workflows 2 .
AI presents several challenges and risks. Job displacement is a key concern as automation technology advances, potentially replacing humans across various sectors. Privacy issues arise due to AI's extensive data needs, with a risk of unauthorized access and use of sensitive information. AI systems can also reflect human biases, exacerbating inequalities, especially in the hiring and law enforcement fields. As AI becomes more sophisticated, it poses enhanced security risks, including potential cyberattack misuse. Additionally, the "black box" nature of many AI systems presents transparency issues. Increasing dependence on AI also risks leading to reduced critical thinking or skill loss. Regulation and accountability for AI errors remain unresolved issues. Finally, AI usage raises numerous ethical questions, underlining the need for careful regulation and mindful application of AI technology. Your organisation should have a specialisation for establishing the right digitalisation tools that are adaptable and safe for your business model.
Maintaining Employee Well-being
Maintaining employee well-being is crucial to creating a healthy, productive, and loyal workforce. As highlighted in "The Deadly Sins of Employee Retention: New Edition to Solve the Great Resignation, Quiet Quitting, Burnout, and More" by Mark Murphy and Andrea Burgio-Murphy, a one-size-fits-all approach to employee wellness is not effective. Rather, leaders must deeply & actively listen to their employees and tailor their wellness initiatives to meet their specific needs.
In the era of the Great Resignation, where employees are leaving their jobs at an unprecedented rate, it's become clear that organizations need to prioritize employee well-being to retain top talent. This goes beyond merely offering competitive compensation packages or benefits. It involves creating an environment where employees feel valued, understood, and engaged.
A key element of fostering employee well-being is open and active communication. Leaders must ensure they deeply listen to their employees' needs and concerns. This doesn't just mean having an open-door policy but rather actively seeking out feedback and input from employees at all levels of the organization. This approach fosters a culture of trust and transparency, where employees feel that their voices are heard and that they can influence the organization's direction.
Moreover, the book highlights the importance of avoiding a one-size-fits-all approach to employee well-being. Each employee is unique, with their own set of needs, preferences, and challenges. Therefore, wellness initiatives must be flexible and adaptable to cater to this diversity. For example, some employees may benefit from flexible working hours to balance their personal and professional lives, while others may prefer a structured schedule. Some may need more support in managing stress or mental health issues, while others may prioritize physical health initiatives.
Another key aspect of maintaining employee well-being is creating a sense of purpose and connection within the workplace. Employees are more likely to be engaged and committed to an organization when they feel a sense of belonging and see how their work contributes to the overall purpose and success of the organization. This can be achieved by clearly communicating the organization's mission and values, recognizing and celebrating achievements, and providing professional growth and development opportunities.
Furthermore, maintaining a culture that promotes well-being can be challenging in the age of hybrid work and remote teams. However, it's more important than ever to ensure that all employees feel included and supported, whether in the office or working remotely. This could mean providing the necessary tools and resources for remote work, fostering virtual team-building activities, or offering flexible work arrangements to suit different needs and lifestyles.
It's also essential to note that employee well-being is not a one-off initiative but an ongoing commitment. It requires continuous effort, feedback, and iteration, much like product management, as Jessica Zwaan mentions in her book "Built for People". Organizations need to continually assess and adapt their wellness initiatives based on changing needs and circumstances and employee feedback.
Finally, a comprehensive approach to employee well-being should consider the 360 approach to mental, emotional, and physical aspects of wellness. This could include providing resources and support for mental health, fostering a positive and respectful workplace culture, and promoting healthy lifestyles through initiatives like wellness programs or health benefits.
Maintaining employee well-being is a multifaceted process requiring deep listening, a tailored approach, a sense of purpose and connection, continuous feedback and adaptation, and a comprehensive view of wellness. By prioritizing employee well-being, organizations can enhance employee satisfaction and retention and improve overall productivity and business performance.
I am a data person. You should find the below interesting.
Here is some recent data on the employee retention rate in the USA:
Only 33% of employees intend to remain in their current positions, which is lower than the 47% who reported the same in 2019.
64% of employees report thinking about quitting their jobs, and 13% do so constantly.
51% of workers are actively looking for job opportunities at any given time
40% of employees have impulsively resigned at some point in their professional lives.
73% of employees report being open to new career opportunities. Meanwhile, 33.1% of employees say they are actively looking for a new employer.
More than half (63%) of employees who have worked for their current employer for a decade say they are open to a new opportunity.
An overwhelming majority of employees (77%) who have only been at their job for less than a year say they are open to taking a different job if the opportunity presents itself. Meanwhile, 44% are already actively looking for a different job.
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52% of employees say they intend to find a new job in 2021. This is up from 35% in the previous year.
17% of employees are undecided about leaving but open to looking for new opportunities.
Nearly half of employees say they will not resign until a new job is lined up. Meanwhile, 22% are confident they can quickly find another job if they quit sooner rather than later. Moreover, 36% are willing to quit simply because they are unhappy with their job.
Over half of employees (52%) say they will leave their job if another employer offers the “right” benefits.
Employee retention is high in Europe, similar to trends observed in the United States. According to LinkedIn Learning’s 2023 Workplace Learning Report, 93% of organizations in Europe are concerned about employee retention.
Bankrate's jobseeker survey, published in April 2023, found that more people are likely to look for a new job in 2023 than in 2022. Moreover, 59% of employees surveyed in Future Forum’s Winter Pulse Survey, published in February 2023, said they’re open to looking for a new job within the next year—a 4% increase since the previous summer.
As for the turnover rates, in 2022, the average staff turnover rate in Europe was 15.1%, which means that about 15 of every 100 workers left their jobs. In 2023, turnover rates are higher, reaching 20.4% in Germany and 19.4%.
Creating a Positive Employee Experience
So what can we do? Without going too deeply at this point, let me share with you the top five strategies that, after 15 years in the business field, have proven to be remarkably effective:
Smart Onboarding and Training:
Develop a structured onboarding program that includes company orientation, role-specific training, and a buddy or mentorship system.
Provide regular training and development opportunities based on employee interests and business needs.
Tools and resources: Google's re: Work Guide on Onboarding.
Open Communication and Feedback:
Encourage open dialogue by hosting regular meetings where employees can share ideas and concerns. These can take many different forms and do not have to be too formal. As long as you create an open space for everyone to be heard in their preferred way (some of us are more introverted), you shall receive insights from all corners of the business and, in particular, from those that are client-facing.
Implement a 360-degree feedback system where employees receive feedback from their peers, subordinates, and managers. This is the most effective performance review I have found to date. How you work with everyone around you provides a valuable and all-rounded review.
Many managers are not equipt to perform an effective performance review and or feedback session; therefore, first, ensure that your leaders are well trained—tools and resources: Harvard Business Review's guide on Giving Constructive Feedback.
Recognition and Reward Programs:
Implement a recognition program where employees can publicly acknowledge their peers' hard work. I can not stress enough how important it is to be seen and valued.
Develop a rewards system that could include monetary bonuses, additional vacation days, or other perks based on employee preferences. This is where you can get creative. Small, thoughtful gestures go a long way.
Tools and resources: Forbes' article on Employee Recognition.
Work-Life Balance:
Encourage employees to take regular breaks and use their vacation time. You should have prompts for those who have not used time off to remind them that it is important to do so.
Offer flexible working arrangements such as remote work or flexible hours. Although this may not be applicable to all businesses, there is usually room for flexibility in all businesses.
Tools and resources: Mayo Clinic's guide on Work-Life Balance.
Employee Wellbeing Programs:
Provide mental health support, such as Employee Assistance Programs (EAPs) or mindfulness training.
Offer resources and programs that support physical health, such as gym memberships or wellness challenges. Although these are more effective when teams are involved in physical activity together, where all the titles drop, pure connectedness and joy emerge.
Tools and resources: Harvard Business Review's guide on Employee Well-Being.
I trust you'll find these insights valuable, as they are the essence of what has proven effective for me over 15 years in the industry. I genuinely believe these principles will remain unchanging. As the saying goes, to discover new solutions, consult the oldest book you can find on the subject.
I now challenge you: Are you ready to rise from your seat and start making impactful changes for your team's well-being? The time to act is now!
Books that will guide you in creating your organization's health-centred solutions on team wellness: