Empathising space
Eugenia Pomportsi,CSSGB,PMP(c),MBA,PGLeadership,DDInt.Arch
Communications & OM|Conduit from C-Level #marketing,#international,#markets,#hotelchain,#luxury, #tenders,#sales,#sustainability#esg#AI#strategy#cybersecurity#revenue#solutions #growth|SIA'17&GrowthAwards'19Winner
A really smart-influential idea: Social Institutionist Model.
It is found that people in certain emotional states, for example, if you have them sit at a table that happens to be very sticky, dirty, disgusting, then people make different decisions, apparently influenced by the external elements that make him fell uncomfortable. They are more likely to say that falsifying information on a questionaire, crimes, damaged urban parks, which is really wrong compared to someone who sits at a clean table with anice smell in the area, or someone feeling comfortable at where he is.
Similarly, we find that when people are gicen a chance to feel very clean and pure -metaforically and literally-, they decide that something like falsifying information is not so bad, it is proper behaviour, or it is ok, it is clean, It seems like however people happen to be feeling at the moment, colours their judgement! In some very foundamental decisions of whether it is right or wrong to do something, this feature is almost disturbing and enlighting at the same time. It's quite surprising that eve though we like to think there are good reasons for our decisions, oftentimes there are all these random things that just happen in our lives, and that's how we decide what is moral and what is immoral.
As far as morality goes, disgust has received a lot of attention, and there has been a lot of work on it. The flip side of it is cleanliness, or being tidy, proper, which has been considered the absence of disgust or contamination. But there is actually more to being clean and have things in order. On some level it shows the primate origin of social grooming (experiments in monkeys have shown it). This norme is useful both in terms of keeping our bodies clean, but it has an important social function in terms of bonding us with other people together.