EMERGING STARTUP OPPORTUNITIES

Last few weeks of Lockdown has brought huge change in every one’s life. The we live, the way we work, the way we shop, the way we pay, the way we interact with other – everything has gone digital. The lockdown has compelled every citizen to adopt digitalization. And this change is here to stay. Digital Life will be a “new normal”.

The change is witnessed not only in parts of India but it has crept into remotest corner of the country. A person with a smart mobile can still continue to talk, see, mingle, learn, work, shop, pay and play using digital means.

So, all in all, this crisis has levelled the playing field.

A whole new segment in online now. Housewives, Farmers, Labours, they have joined the digital bandwagon.

Those startups that will tap into these new segments will benefit.

B2B / Manufacturing

1.     Fogging machines to sanitise buildings, restaurants, schools, colleges, airports, railways stations, etc 

2.     Disinfectant spraying devices for home, office and personal use (remember fleet spraying pumps used by grandparents?)

3.     Disinfectants for above machines (Market size could be over billion $$$ over next twelve months including above mentioned devices)

4.     UV machines to disinfect vegetables and small items (keys, wallets, mobile covers etc)

5.     Touchless dispensers to dispense soap, sanitiser etc

IT Solutions

1.     “Work From Home” solutions

2.     “Learn From Home” solutions

3.     Ecommerce tech development (using Shopify/Wix/Wordpress)

4.     Cyber securities

Health / Medicine

1.     Telemedicine 

2.     Health monitoring thru wearable

3.     Health care services for elderly (whose children are away)

4.     Loneliness / Depression management 

5.     AI based ailment detections

6.     Patient mgmt. solution for hospitals

FinTech

1.     Facilitating Borrowing and Lending to informal sectors 

2.     Working capital / Loans (approval/restructuring)

3.     Personal Finance planning and mgmt

4.     Expense mgmt.

Others

1.     Online Retail

2.     Sales of Pre-owned goods 

3.     Community building

4.     Online multi-player gaming

All in all, those startups which can scale in new era, post Covid, are bound to benefit. The key is to understand new “Needs” of the people or Identify new problems and find a solution for these problems.

I would like to hear new innovative ideas if you happen to come across one.

- Nayan [email protected]