Embrace the Future of Digital Marketing: Prepare for 2025
Pulp Strategy
A hybrid, full service agency, focused on Strategy, Media, Design, Content, Activations and Technology Development.
The world of digital marketing is evolving at warp speed. Imagine navigating a landscape where consumer habits shift like sand dunes and technology advances faster than notifications. It's a thrilling sprint uphill, where adaptability is key to staying ahead. Discover the predictions and preparations essential for dominating the dynamic digital landscape of 2025:
·?Marketing Predictions for 2025: We uncover Gartner’s insights on AI-driven hyper-personalization and the rise of social commerce, reshaping how brands connect with audiences.
·?The Voice Revolution: From natural language content to optimizing for voice search, learn how businesses can adapt to a voice-activated world for seamless consumer interactions.
·?AI and Content Mastery: Uncover how AI enhances content relevance through natural language processing, sentiment analysis, and predictive analytics, ensuring your messaging resonates in real-time.
·?Sustainability and Ethical Marketing: Discover why transparency and sustainability are becoming pivotal for brands, influencing consumer choices in an increasingly conscientious marketplace.
Join us as we navigate the transformative trends reshaping digital marketing. Craft personalized experiences, and harness immersive technologies to forge deeper connections with your audience. Head to our latest blog to stay ahead of the curve and explore the limitless possibilities of digital marketing with us.
#DigitalMarketing #AI #Metaverse #SocialCommerce #VoiceSearch
The rise of social commerce forms a very interesting aspect of the conversation in the article, its the democratisation of social commerce that is of value to us. Today, I can run an office on my mobile with social media at hand. But I am still scared of buying on social media, I prefer Amazon, but if Gartner says it, I have no doubt it is the future and, in any case, the text, on social commerce is meant for Gen-Z. Just today, I was with a client who wants Facebook, Instagram, LinkedIn integration into our marketing effort, selling on these platforms is easier than selling on Amazon, Flipkart etc. There is: 1. Peer pressure at work. 2. Personalization at work. 3. Platform credibility at work. But we as marketers, how do we sell on these platforms, it shocks me to see a Thar for sale on Facebook marketplace, so: 1. Should we start with smaller products? 2. Should we have catalogues ready? 3. Is there scope for training in this industry? 4. Videos will obviously play a part, how do we make small sized videos? All these questions and many more that can't be put immediately need to be answered.