Embedding Analytics on Augmented Reality
I consider Augmented Reality to be the integration of digital information with the user’s environment whose elements are augmented/supplemented by computer-generated sensory input such as sound, video, graphics or GPS data. Unlike virtual reality, which creates a totally artificial environment, augmented reality uses the existing environment and overlays new information on top of it.
How about embedding Analytics on top of Augmented Reality?
A good example would be applying it into Smart Cities, where we can project analytics to the screen of our smart car, to our smart glasses or simple to our smartphones and tablets.
Would not only improve peoples live, allowing faster and more accurate decisions but also would improve the ability to increase business opportunities.
I really like the idea of using advanced mobile apps, smart glasses or even a smart glass on your vehicle that can help on navigation and get insights that has as a starting point of input, sensors such as sound, video, graphics and GPS data. There are already some applications that allows you to simplify user’s life and that are improving the experience of the user, so why not also bringing analytics and improve it even more?
[UPDATE from the 19th of July 2016] Pockémon Go is the live proof that Augmented Reality will be a big part of our life in near future. So, anyone still have doubts about the potential of Augmented Reality and the business opportunities around it?
I am glad to start the work to combine Analytics, Social Media and Augmented Reality, but need a sponsor. Anyone to give a step front on this?