Emarat (UAE) joins Global Loyalty Organisation as a member

Emirates General Petroleum Corporation - Emarat, one of the pioneers in the UAE’s petroleum industry, has joined Global Loyalty Organisation (GLO) as a member a month after announcing the launch of its loyalty program, EmCan. Under the theme of 'Limitless Possibilities,' EmCan offers customers exclusive rewards and access to special offers, enabling them to earn and redeem points for purchases made across all of Emarat's service stations.

Established in 1980 by the UAE Federal Government, Emarat is one of the pioneers in the nation’s petroleum industry. Emarat is best known for its service stations in Dubai and the Northern Emirates, and also offers a broad spectrum of services including supplying gas products and aviation fuel. Emarat is a well-known and highly regarded brand taking customer service very seriously and constantly exploring new technologies, methods and innovations to enhance customer satisfaction.

GLO is a global professional network of specialists in loyalty, rewards, consumer engagement and loyalty innovation, uniting companies across travel, hospitality, retail, finance as well as loyalty technology. Its key objectives are to promote partnerships, growth, and loyalty innovation among members and drive CX and Loyalty standards globally via GLO News and Solutions - a platform which shares news, insights, interviews & latest industry reports for members, as well as loyalty technology expertise, roundtables and training supporting members’ growing businesses, building stronger brands, and deepening relationships with their customers.

Dilek Glenister and Anastasia Levashova, co-founders of Global Loyalty Organisation, said: “We are delighted to welcome Emarat to Global Loyalty Organisation. Emarat's enthusiasm for loyalty and seamless customer experience is exemplary and will enrich the GLO ecosystem. We are looking forward to their insights and contribution to GLO’s debates and initiatives on customer experience, loyalty and innovation.”

Emarat's Senior Manager Corporate Loyalty, Ali Bin Zayed Al Falasi?has commented:?“I am very excited for Emarat to take an active part at Global Loyalty Organisation, bringing together the largest global CX and loyalty players. Being part of GLO?will enable Emarat to stay at the forefront of loyalty and customer engagement trends, ensuring that its offerings are continuously enhanced to meet the evolving needs of its valued customers. Our customers can significantly benefit from fresh perspectives, stronger partnerships and innovation in loyalty and customer engagement. I look forward to participating in the discussion and direction of the future of global loyalty and supporting the GLO community."