The email sequence that makes your prospects show up ready to buy

Have you ever wondered what it feels like showing up to sales calls having your prospects already in love with you and ready to go??

It's when your prospects are as excited to talk to you as you are to them.?

That's the magic of the 'Book a Call' series – a little secret I learned from my coach Franco, and I'm about to share it with you today.

It blows my mind how well this sequence works. I've had people show up to calls with me having pretty much already made up their mind about working with me, and they just jump on to work out the details.?

It felt like we've known each other forever, and I can feel the trust they have for me in the way they talk to me. It's no longer a sales call, just a conversation between two friends who are working out the logistics.

What is the 'Book a Call' Series??

These are not your average emails. Sent after your prospect books a call, they have three key aims: making sure your prospect shows up, making them fall head over heels for your approach, and getting them primed and ready to dive in with you.

The 3 types of emails you have in this sequence are:

1. Hype & Excitement: Here's where we start building the excitement. I like to give them a glimpse of what's in store: the breakthroughs they can expect, the value they’re about to uncover, and real stories of people just like them who’ve achieved what they’re aspiring to. It's about painting a picture of the possibilities that await them.

2. Earn Favor: Now, this is where the magic happens. I share exclusive content – think secret training videos, a sneak peek into my content vault, or an insightful ebook. This step is all about showing them they’re valued, that there's so much more to this journey than just a call. It's about creating a connection so strong that missing the call would feel like missing out on something big.

3. Reminders: Never underestimate the power of a simple reminder. Life's busy, right? A gentle nudge about the call, with the time and link, does wonders. It's a small gesture, but it shows you’re attentive and looking forward to the conversation as much as they are.

This sequence is about building a relationship before the call even happens.?

Try weaving these into your strategy and watch your sales calls turn into something extraordinary.

Let me know how you go :)

Trang x

P.S. Whenever you're ready, here are 3 ways I can help you attract more clients, save time, and create content with more ease:

1. Get the Heart-Centred Content Creation for Coaches course

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