Email Marketing Automation tools to get more engagement (Freemium) ??
Are you looking for tools to automate your email marketing?
In terms of conversion optimization, email marketing is still one of the most important elements of digital marketing. However, selecting the right email marketing tool or software can be challenging.
The power of email automation lies in its ability to send the right messages at the right time to the right people, using automated workflows, which is extremely effective for lead nurturing, and ultimately, to drive sales from potential customers as well as existing ones.
In this article, we will look at and compare 6 of the best email marketing tools for your business.
Benchmark Email is a great option for an email marketing tool to design responsive emails that look great no matter which device they’re viewed on. If you need to add images to your email, you can even edit the image right on the platform. The email editor lets you add effects, stickers and text to effectively send across your message.
Sender is one of the best free email marketing tools in the market with features to ensure deliverability. It lets you create stunning newsletters without any HTML knowledge. Just choose from a template and customize it with elements like images, videos and text. You can even personalize your newsletters for each recipient to create an even bigger impact.
Mailjet comes with intuitive and collaborative tools to help you build effective email marketing campaigns. Customize any of the pre-designed templates and create responsive emails to impress any recipient no matter which device they’re using.
Mailchimp is a leader in email marketing tools that you’ve probably heard of. Their free plan provides you with basic email marketing features such as email creation and scheduling.
SendPulse advertises itself as a multi-channel marketing platform, but its email marketing feature is the most popular. It comes with a ton of professionally-designed email templates that you can easily customize using a drag-and-drop editor.
Sophisticated features like the landing page builder and the pop-up customizer make MailerLite stand out among free email tools in the market. In addition to the basics like the drag-and-drop email builder, the tool comes with a rich text editor and a built-in photo editor to create stunning emails.
Bottom line:
Almost all of these free email marketing tools come with extensive features even without an upgrade. Small businesses and marketers should be able to take advantage of these tools while saving time and money.
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