The Email Hippo Monthly Newsletter: Hippo Huddle

The Email Hippo Monthly Newsletter: Hippo Huddle

As the back-to-school and back-to-work season kicks off, well-executed email marketing campaigns have the potential to significantly boost sales during this crucial time. It is probably not a bad idea to be?cleaning out your email lists?and start creating those email campaigns. Even?Entrepreneur?insightfully advises that:

"According to Statista,?49% of people?say they like to get?promotional emails from brands every week.?Keeping your database fresh is paramount to your email success. In?email marketing,?it's not about how many people you email — it's about how many you manage to reach."

Evidently, the size of your email list alone doesn't guarantee email marketing success. The significance of?capturing and maintaining?high-quality email address data cannot be overstated. To be truly profitable, your list must be robust and healthy. Accumulating misspelled or risky email addresses will not yield any meaningful results. And brands often struggle to gather this valuable data, primarily because maintaining direct relationships with customers at a large scale is uncommon and they are faced with?data consent and privacy regulations.

As awareness of the significance of personal data grows, the push to safeguard data privacy has intensified. This trend is evident in the increasing use of disposable email addresses by individuals who wish to control who can access their inbox, as observed at Email Hippo.?Simultaneously, there has been a rise in online fraud, wherein fraudsters employ false email information, stolen credentials, and disposable email addresses to execute their fraudulent activities before vanishing without a trace.

To counter these challenges, email verification services play a crucial role. These services identify authentic email addresses, clean up contact data, and serve as a protective barrier against fraudulent activities. For businesses striving to maintain safety, compliance, and effective communication, email verification proves to be a valuable tool.

Discover how incorporating email verification can enhance your email marketing campaigns and fortify the security of your online business.


Email Hippo Insights

In the ever-evolving data-driven world, the significance of delivering high-quality and precise information cannot be overstated. Central to this endeavour is the vital process of email validation, which serves as a safeguard for the integrity of your data. By confirming the legitimacy and deliverability of email addresses, email validation plays a pivotal role in upholding data authenticity.

Are you tired of the frustration caused by bounced emails, outdated customer data, and missed opportunities?

Are you seeking to:

??Gain valuable data insights?

??Enhance data reliability?

??Improve customer satisfaction?

Say hello to enhanced deliverability and improved customer engagement as you take your business to new heights with the power of email validation.

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Automating email validation

With email validation at your disposal, you can bid farewell to the headache of dealing with erroneous email addresses and embrace a more efficient and effective approach to reaching your target audience.

Explore this comprehensive guide, about email validation services, addressing four primary objectives:

1?? Shedding light on the array of validation services provided by Email Hippo.

2?? Offering insights into the setup and implementation of an efficient validation process.

3?? Sharing valuable data entry tips.

4?? Exploring the benefits and advantages of automating this critical facet of data management.

Take the first step towards optimising your operations by automating the crucial task of email validation - download the guide now.


The problem with fake sign-ups

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Fake sign-ups not only lead to inflated sign-up numbers for your website, resulting in inaccurate audience data, but they can also serve as warning signs of potential fraudulent activity.

Learn more about fake sign-ups and how to spot them in your audience data.?

The case of disposable email addresses and your business

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The temporary nature of disposable email accounts enables fraud by allowing hackers to create a random email address and dispose of it quickly.?

Discover why people use disposable email addresses, and why you should protect your business from them.?


The Email Hippo Buzz

As the digital landscape continues to evolve, the importance of robust fraud prevention measures cannot be overstated. Every email address holds a wealth of information that can be harnessed to determine its validity and potential risk factors.?

Email Hippo's fraud prevention API, ASSESS, offers a powerful solution by providing comprehensive email address intelligence to help businesses make informed decisions and protect their operations from potential risks.?

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Email Address Intelligence: A Vital Tool for Fraud Prevention

Email address intelligence is a vital tool for safeguarding businesses against fraud and malicious activities. Email Hippo's?ASSESS?offers a comprehensive solution, equipping businesses with the ability to gather valuable insights about email addresses.

By leveraging advanced features such as:

  • enhanced gibberish detection,
  • sub-addressing analysis, and
  • role identification,

ASSESS empowers businesses to make informed decisions and protect their operations.

Start your free trial today and take the first step towards fortifying your online presence and securing your valuable data.

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