Email Automation: Is It Worth It?

The numbers speak for them selves:

• 75% of email revenue is generated from triggered personalized campaigns, rather than one-size-fits-all campaigns. –DMA
• Automation is proven to boost sales productivity by 14.5% and reduce marketing overhead by 12.2%.

At some point sending one off emails won't cut it.

Scheduling standalone emails is like dating someone and only talking when you feel like it. You show up sporadically, drop a message, and disappear into thin air. Cute for a fling, maybe, but let's be honest, it's not how you build a meaningful relationship.

Now, on the flip side, email automation? Oh, honey, that's the committed relationship of digital marketing. It's the difference between one-night stands and a romantic multi-course dinner.

This isn't just popping up in their inbox whenever you remember to; it's about a meticulously planned sequence that takes your subscribers on a transformative journey from "Who's this?" to "OMG, where have you been all my life?"

By focusing on automation, you're no longer limited to reactive marketing—you're all about proactive engagement. You're not just waiting for holidays, promotions, or sudden flashes of inspiration to email your list. Instead, you've got a strategic flow that nurtures your community, fills them in on how you can solve their problems, and guides them right into becoming clients or customers—all while you might be sipping margaritas on a beach somewhere.

Ah, the beauty of "set it and forget it."

So, long gone are the days when I'd pick an email platform just because it let me schedule one-off emails on the cheap. I graduated to a system that empowers me to craft an entire experience—one that's automated to bring in, warm up, and convert leads even when I'm off the clock.

Email automation isn't just a tool; it's a whole strategy for building relationships while also building your empire.

There are 6 automations that every 6-figure entrepreneur can use to get more momentum while working less hours. I'm doing an upgraded version of show & tell next week in the Marketing Automation Masterclass.

Want to join me? Go here: https://www.leadmomentum.com/amsignup