Elevator update: Sharing Product Updates

Ever got caught off guard in an elevator or a hallway by a senior leader asking about your product or feature? Here's how to craft a concise and impactful update that leaves a lasting impression.

Leaders often have these key questions in mind:

• What's the buzz? Is that much-hyped feature delivering? Have things gone quiet on the product front?
• Are we on the right track? Are we solving the right problem, and are we doing it effectively?
• Need a hand? Is the team cruising or facing roadblocks? Can I help remove obstacles or provide strategic guidance?

Your Elevator Pitch: Metrics in Motion

By keeping your update succinct and data-driven, you can answer these questions in a flash. Here's the recipe:

1. Set the Stage: Briefly introduce the feature you're discussing, whether it's a recent launch or a work in progress. Frame it around the problem it aims to solve.
2. Metrics Matter: Numbers add credibility. Share key metrics like user adoption, engagement, and value/feedback (a proxy for potential revenue).
3. Action Speaks Louder: Tailor your next steps based on performance:

• Iterate & Improve: "We're incorporating user feedback (a, b, and c) to constantly refine the feature."
• Scale & Conquer: "Success! We're scaling the feature rollout and collaborating with partners for wider adoption."
• Onwards & Upwards: "The feature's exceeding expectations, achieving its goals. Now, the team's focused on launching the next big thing!"

This approach allows you to deliver a clear, data-backed update that demonstrates progress and leaves the leader confident in your team's abilities.

Ready to crush your next elevator encounter? Share your stories and encounters on elevator updates.