Elevating retail business with the AR Mirror Footwear Try-on technology

ZERO10 has introduced an advanced Augmented Reality Footwear Try-on feature, opening new opportunities for a wide range of businesses. In this article, we will explore the advantages of the virtual shoe fitting solution for retailers and their customers.

Improving the shoe shopping experience

Finding a perfect shoe model in a physical store can be frustrating and time-consuming. Searching for the right size and waiting for assistance are among the common problems that customers face, not to mention disappointment when the desired model is unavailable.

ZERO10's solution eliminates these challenges and elevates the customer experience, overcoming the limitations of physical shopping.

• Makes shopping easier and more entertaining: Customers can engage with a magic mirror, exploring and virtually trying on all available shoe models without waiting for an assistant.
• Adapts to Clothing: The advanced technology adapts to the clothes customers wear. For example, long trousers appear to cover digital sneakers, making the fitting look natural.
• Provides Information: Smart mirrors display information about materials and sizes, eliminating the need for extra research.
• Encourages Experimentation: Customers can try on unusual models, aiding in aesthetic decision-making.
• Combines digital and physical shopping: Customers can take advantage of innovative digital shopping solutions while still indulging in the traditional physical experience.

5 Advantages of AR Mirrors for shoe retailers?

Implementing the AR technology for footwear shows a 30% increase in the conversion rate, elevated customer engagement, and raised CSAT score. Let’s look closer at the possibilities of the AR Mirror in retail.

1. Overcome limitations of retail

The innovation allows the creation of a virtual endless aisle of models — something that is difficult to implement in a physical store, where space is usually limited.

2. Optimize stock

The ZERO10 technology provides sophisticated tracking information, allowing brands to analyze the popularity of certain models and adjust stock based on actual demand. This enables data-driven sales.

3. Expand the retail chain

Magic mirrors can be installed in convenient temporary locations such as airports, shopping malls, and showrooms, where opening a full-scale physical store is complicated. This can help reach new customers or showcase the product range to professional buyers and other contractors.?

4. Build an innovative image

Digital retail solutions are essential for new generations of customers, who are most comfortable with novel technologies and use them daily to satisfy their needs. Therefore, brands that keep pace with these innovations will seem more appealing to young clients, encouraging purchases and loyalty.

5. Drive engagement and brand awareness

AR Mirrors are among the most popular customer engagement tools. They are easy to integrate and offer a variety of options, such as customized backgrounds and CTAs, that capture customers’ attention and encourage them to return.

ZERO10 continues to improve AR retail solutions, helping brands elevate their business and stay up-to-date with new technologies. If you are interested in trying the AR footwear try-on solution, fill out this form.