Elevating the Resident Experience in MDU Properties

Elevating the Resident Experience in MDU Properties

Resident Apps and Portals Enable New Experiences

Resident portals and apps are increasingly commonplace for multifamily properties. Originally designed for rental payments and basic messaging, these resident portals increasingly support new features such as submitting and tracking service requests, hosting community activities and events, and controlling apartment amenities

Resident web portals are more commonly used for payments, maintenance requests, and contacting staff. Resident mobile apps are more likely than web portals to offer premium features such as access control and smart device control. While it is not yet commonplace for property apps or web portals to support resident control of smart devices, these features are quickly becoming hallmarks of high-end properties and properties with an elevated resident experience.

41% of apartment renters and 66% of condo owners report using a resident mobile app or web portal today.

Renters paying higher-than-average rent for their area and condo owners who live in high and mid-rise buildings, often with high HOA fees, are the most likely to report using a mobile app for their resident needs and experiences. Apps may include lifestyles features like remote access control, the ability to hire services such as dog-walking or dry cleaning, and reserving amenities such as guest suites. As building owners and property managers work to differentiate the experience for residents, advanced integrations with existing property management software will grow.

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Download our complimentary white paper, “Smart Living: Elevating the Resident Experience,” developed in collaboration with Cox Communications . This white paper highlights new ways to serve the resident with enhanced experiences across all property classes. It investigates how builders, property owners, property management firms, and HOA and condo management firms are investing in new broadband and Wi-Fi networks and smart device deployments to offer their residents a premium experience. The research uncovers key consumer segments and expectations for smart home experiences and amenities requiring always-on broadband.

Download now: https://tinyurl.com/2v5hr26u

Parks Associates?helps companies navigate the changing consumer technology landscapes through data-driven market insights, extensive consumer and industry intelligence, and trailblazing conferences. Explore our industry research: https://tinyurl.com/4e23tnvv

Elizabeth Parks

Market Research and Marketing Communications Expert | Thought Leadership | Networking / Brand Visibility for Tech and IoT Markets - Consumer, Small Business, Multifamily

1 年

great project!

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