Elevating Culture, Sustainability, and Case Study Excellence: Dive into VIOOH's First Newsletter!

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Thanks for stopping by. Get an exclusive glimpse insideVIOOH, from expert perspectives on prDOOH to exploring our case study of the month, and uncovering the behind-the-scenes happenings at VIOOH. If you're new to our community and would like to keep up to date, click the 'subscribe' button above. Let's go! ??

M&S Goodmove: Driving programmatic DOOH excellence with first-party in-store data

Partners: Kinetic (Sightline), JCDecaux UK , Perion DOOH , 传立媒体 , DOOH.com and Global .

In a programmatic DOOH media first, M&S used first-party in-store data and dynamic creative to build a contextually relevant and dynamic campaign to promote their Goodmove sportswear collection.

Changing based on the availability of Goodmove products in proximity M&S store to the DOOH screens. ‘In Stock’ creatives ran, switching to ‘Out of Stock’ when there were less than 10 pcs in stock in the nearby store. Download the full case study here

Sustainability beyond the screen: Integrating eco friendly practices into the advertising mix

Watch the YouTube recap of our CMO, Helen Miall on stage with The Trade Desk , WallDecaux and 群邑 at d3con as we covered what sustainability looks like beyond the screen.?

Making VIOOH a great place to work

Laura Davies, Technical Solutions Manager at VIOOH

Being a great place to work is a goal of many businesses, but that is easier said than done. As a working mum, juggling the pressures of life and work are hard. After extending my maternity leave, I felt that local part time jobs were the only option.

Read about Laura's journey into VIOOH and how our benefits have enabled her to become more confident, motivated and supported.