Elevate Your Fundraising with WordPress

With 26% of donors preferring to give directly through nonprofit websites, incorporating online giving into your strategy is crucial. While many fundraising platforms exist, leveraging your fundraising website is the most cost-effective and flexible solution.

Why WordPress?

WordPress, the world's most popular content management system (CMS), is a free and open-source platform perfect for nonprofits. It offers scalability, flexibility, and cost-efficiency, making it no surprise that nearly 60% of nonprofits use WordPress for their websites. Here’s why WordPress , combined with a donation plugin like GiveWP, is ideal for your fundraising efforts:

1. Cost-Effective Solution

WordPress itself, as are many of its themes and plugins, is free. Your primary expenses will be domain and hosting, typically under $100 annually. Compared to SaaS and third-party platforms that charge monthly fees, WordPress allows you to allocate more funds directly to your mission.

2. Full Control and Ownership

Using WordPress.org gives you complete control over your website and data. Unlike third-party platforms that may own donor data and content, a self-hosted WordPress site ensures your data remains yours. This ownership prevents donor data sharing with third parties and protects your content from being held hostage by platform providers.

3. Ease and Flexibility

WordPress is user-friendly, with an intuitive admin dashboard and the Gutenberg block editor for easy content creation. Themes and plugins allow you to customize your site’s appearance and functionality without needing coding skills. This flexibility ensures your website and donation process can be tailored to your needs.

4. Enhanced Donor Experience

A well-designed WordPress site improves the donor experience , which is crucial for reducing donor churn and increasing loyalty. With WordPress, you can create seamless donation forms, tell compelling stories, and design a visually appealing site that reflects your organization’s mission. This control over your site’s elements ensures a smooth and engaging experience for donors.

5. Strong Community Support

The WordPress community is vast and supportive, offering help and resources whenever needed. Many plugins, including GiveWP, have dedicated support teams and user communities to assist you in maximizing your fundraising potential.

Getting Started With Online Donations on WordPress

It’s easy to get started with WordPress as an online fundraising platform. Here’s what you’ll need to do if you don’t already have a WordPress website:

Set Up Your Website

• Register a domain name (preferably .org for trustworthiness)
• Choose a reliable web host
• Install WordPress
• Customize your settings and choose a theme
• Add essential content like your homepage and about page

Implement a Donation Plugin

Instead of basic solutions like PayPal buttons, use a dedicated donation plugin like GiveWP . It offers robust features, including simple payment integrations (e.g., Stripe, PayPal), donor management tools, reporting, and a drag-and-drop form builder.

To enhance your fundraising capabilities, look for features like receipts, recurring donations, donor databases, and branded forms.

Create and Customize Donation Forms

• Design your donation forms with your branding
• Select a payment provider
• Embed the forms on your website to start collecting donations

Start Fundraising With WordPress and GiveWP

Combining WordPress with a powerful donation plugin like GiveWP provides a seamless, cost-effective, customizable fundraising solution. You’ll retain more donors and boost your revenue by offering a frictionless donation experience.

Ready to elevate your fundraising? Download GiveWP for free or request a demo to explore its full potential and see how it can transform your online fundraising efforts.

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