Electronic Payments: MVP - before & after...practical considerations.

Wikipedia defines a Minimum Viable Product (MVP) as a “product with the highest return of investment versus risk”. The underline assumption here is that it is a business ready product. There is another definition which we get to hear often enough from startups in the early stages – which is more of a MP with the V missing – I don’t intend to make light of this issue, but rather bring light to the fact what increasingly early stage entrepreneurs with early formation of ideas want to show a non-business ready quasi product (for investors or proof of concept reasons etc.) – to showcase base zero functionality without really building or designing a traditionally defined MVP.

Why am I writing about this? Just so that I can share some common experiences on what possibly is a good way to engage a software technology partner (like us – yes I know, it’s an old habit) to meander this journey together from taking a concept to the MP stage and then to the MVP stage and beyond.  

In electronic payments over the last few years we have had a surge in activity around the use of technology to add value to a consumer’s experience within the realms of payments as well as commerce and we have had multiple requests from prospective customers to build such a product which loosely lies in between the spectrum of MVP and MP. Just to set the paradigm right, let us look at a broad architectural framework which represents well a scenario of typical payments, loyalty, prepaid and consumer financial services. For this you might want to look at my earlier post with a traditional payment gateway architecture here.

In most cases, systems at a generic level would follow the transaction path through one or more acquiring points to some kind of a transaction format neutralizer then to the central heartbeat of the system (the payment gateway or the transaction switch) then to the backend processors/authorization end points and back with approval.

The attached diagram – depicts the characteristics of what each phase would look like.

Team formation would need to have strong alignment with the payments and retail business-technology space. We have seen most success when the teams are building a MP with an eye out on the MVP. Typically, this would mean that we have a broader set of requirements at a functional level defined as a super set. It is not imperative to do this, but in the absence of a defined functional requirements document there is a risk of not getting your priorities in order. Also, at this stage if you do need to pivot then linking dependencies and changes off of a functional requirements document make the whole exercise trackable and more efficient.

 Like most cases in the start-up world – every scenario is different and demands a unique response, the attempt here was to capture what we are hearing at the ground level when entrepreneurs are taking an idea to an MVP stage and beyond.

Mustafa Shehabi | [email protected]

Darrell Winfield

Chief Information Officer at Paya

9 年

Great brief.

Michael Cottrell

SVP Clearing & Settlement REPAY

9 年

I like the simplicity! Hope you are well Mustafa.

Mustafa Shehabi

Payments + Consumer Centricity = Better Commerce

9 年

Thanks! I think it is an operational choice that one has to make depending on the paradigms of constraints you are faced with. Given all the resources you might want, there is an argument to be made for the benefits of rapid app dev. Nonetheless, iterative development with tightly coupled feedback from the preceding phase has its merits not so much in the ability to launch faster but more in a product road map which is inherently tuned to market needs. Not sure if this adds up for you but i did not want to suck the oxygen out of an issue which i am not necessarily an expert on :)

Asfarul Huda

Sr Product Manager at Amazon

9 年

Great Article. Thanks for sharing. In a world where we constantly look towards innovation and new business leads, often iterative PD loses steam. Do you see this as a problem and if so, what is your take on solving this?

Mustafa Shehabi

Payments + Consumer Centricity = Better Commerce

9 年

Sorry for the late reaponse...my notifications were not in the right mood. Yes, this has worked very well for our customers who are light on budget but still want to take the first steps. Overall it aligns the business and tech teams very well to work better in the long run.

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