Electrification

Electrification has gained significant momentum in recent years and will undoubtedly remain one of the most significant trends in the automotive industry. More and more automakers are investing in developing electric vehicles to meet the growing demand for environmentally friendly mobility solutions. General Motors, Volvo, Jaguar Land Rover, and Aston Martin, among others, plan to go completely electric in the foreseeable future. VW will invest more than 30 billion euros ($32.2 billion) by the end of 2023 in the planned launch of nearly 70 e-models over the next 10 years.

Electric cars can give designers a freer hand to implement their ideas—Automobili Pininfarina’s Battista is a prime example. “The electric drive gives us an incredible amount of freedom in design,” says the company’s interior director, Francesco Cundari. The low-slung T-shaped battery routing inside the car leaves plenty of room for design, allowing the minimalist design lines to run through the entire chassis, uninterrupted by wiring harnesses normally installed in cars

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