El Gazzette ?? Bleisure: It’s Not Just for Fun Anymore

El Gazzette ?? Bleisure: It’s Not Just for Fun Anymore

Welcome to El Gazzette, a newsletter for event-industry changemakers by DAHLIA+Agency.


INSIGHTS

In the evolving landscape of corporate events, the concept of "bleisure"—a blend of business and leisure activities—is transforming the way professionals approach work-related travel. Here are the points we’re delving into:

  • The term “bleisure” is tossed around a lot in events.
  • Bleisure can be more than just adding a fun element to a business-to-business event.
  • Mixing business with leisure can be an intentional way for attendees to take connections made over casual conversation or a shared experience to the next professional level.

Read more here?


CUT THE SH*T. CUE THE GENIUS.

Last week, we had a lively discussion with Jonathan Kazarian on the email crackdown. If you missed it or just want to revisit it, it’s available for you here.

PLUS, save the date for a special upcoming episode!

You don’t have to struggle to find the right mix of content, technology, fine tuning, and je ne sais quoi for your next online event anymore. The ladies of Cut the Sh*t. Cue the Genius. are tackling the topic, “Are Digital Events Getting Better?” with guest geniuses Jay Schwedelson (Outcome Media) and Kristen Koenig (RingCentral). Join us for an extended webisode on February 29 at 10:30 a.m. ET on LinkedIn and YouTube. Mark your calendars.

For more episodes click here


Rehmat Asrar

Social Media Marketing Manager @ vFairs | I help B2B SaaS companies create engaging social media content that drives awareness, generates demand and leads | Demand Gen | Social Media Strategist

8 个月

I think bleisure is the way to make long-lasting connections. I remember this one episode from The Office where Michael takes a client out for lunch with Jan. Jan is all let's talk business where as Michael is like let's talk about anything but business. And by the end of it, they close the deal, because Michael built a personal relationship with the client and really had a good time with him. Having a good time together definitely takes things to the next professional level. It builds trust and opens the way for transparent communication.

回复
Krystle Goodman

-Disability isn't what it seems, trust us to take care of your travel dreams-

9 个月

Bleisure is a game changer in corporate events!

Elena Ollick

Luxury Travel Writer & Photographer, Travel Advisor, founder of Daily Mom magazine, Hospitality and Product Marketing consultant

9 个月

Taking networking to the next level! Thanks for the tips. ??

Jenn Artura

Global Executive Programs and Engagement l Event Alchemist l Human-Centered Experience Designer I Customer Relationship Catalyst I Community Builder l CHIEF I Wanderlust Enthusiast I Dot Connector

9 个月

I ?? bleisure.

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