EFMD's Global Focus Magazine Feature on ABDC Book

EFMD's Global Focus Magazine Feature on ABDC Book

The Australian Business Deans Council has launched a book to boost skills in translating academic research for wide audiences.?Leslie Falkiner-Rose?explains its importance and summarises its content.

The global push for universities to demonstrate their societal value and impact highlights the importance of skills to communicate and connect with a wide range of audiences.

Yet significant opportunities to build business school and academic profiles are often lost when ground-breaking academic research does not gain exposure beyond peer-reviewed journals because of a lack of planning, time and skills.

The full feature article can be viewed here #EFMDGlobalFocus @EFMD News

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