#EDPawards 2019: the winner takes it all!
There are many awards going on around the globe. And these are extremely popular with technology suppliers. However, the focus should rather be on buyers and users of products. Those, who are interested in the best of the best, means actually useful, because valuable innovations. In other words, those that the market needs and can make good use of. In this respect, the independence and maximum qualification of the jury is crucial.
Hardly any other international award can access such a long history and expertise as the EDP Award. Because EDP stands for European Digital Press Association and is supported by the leading specialist journalists in Europe. It could not be better!
This especially for me as a clear reference to the social media marketing and PR/communication departments, which lately too often think that trade press would not be so important or even old school.