The Editor's Pick
Cosmetics Business
Bringing you the latest beauty news, trends, innovations & market analysis.
Welcome back to the Cosmetics Business Editor’s Pick, your weekly guide to the latest breaking news, major stories, and emerging trends.
Editor’s choice: This week’s top stories?
Skin barrier care is now mainstream, with brands innovating to balance efficacy and protection. Future trends include AI personalisation, adaptive formulas, and live actives.
Jo Malone London’s English Pear & Freesia Cologne has become a category-defining scent, selling every 26 seconds and evolving through innovation. Its 2023 formula update introduced a natural pear extract, reflecting the brand’s commitment to authenticity and sustainability.
LED masks offer pro-level skin care at home, treating acne, aging, and pigmentation. The market is set to reach $702.9M by 2032. Consistent use yields real results, with future innovations expanding treatments.
Glossier’s Passport Book transforms store visits into a collectible experience, encouraging shoppers to visit all US and UK locations to collect exclusive stickers and memorabilia. This initiative builds loyalty through experience, tapping into the rising trend of beauty merchandise and gamification.
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