Edition 33: Medical Affairs Weekly Content Recap

Edition 33: Medical Affairs Weekly Content Recap

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Topics you will find in this week's newsletter: Scientific Storytelling, Patient-Centricity, Presentations, Motivation, AI, Content, Measuring Value, Clinical Trials, HCP Engagement, & Digital

Staying ahead in Medical Affairs means keeping up with current trends. But with so much information out there, how can you stay on top of everything?

This newsletter is here to help. Each week, you'll find a curated list of the most interesting Medical Affairs content. Use this as a resource to avoid common pitfalls, think creatively, and learn from others in the field. Don't miss out on key insights and strategies that can elevate your expertise and impact.

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Jessa Pacheco

Associate Conference Producer, Fierce Life Sciences

1 个月

It was such a pleasure to meet you, and I'm grateful for the opportunity to connect. Your thoughtful review and insights on the event mean a lot, and I'm thrilled to see that the amazing presenters inspired one of your articles! Thank you for sharing your experience—I'm looking forward to staying connected and continuing these important conversations in medical affairs!

richard evans

Global Medical Affairs Consultant

1 个月

Just asked ChatGPT to describe the key elements of scientific storytelling in pharmaceutical industry and the response was; The key elements of scientific storytelling in the pharmaceutical industry are: 1. Problem-Solution Structure: Framing a healthcare issue or unmet medical need, followed by positioning the drug or treatment as a solution. 2. Patient-Centric Narratives: Highlighting real-world patient stories and experiences to humanize scientific data and create emotional resonance. 3. Simplified Data Visualization: Using charts, graphs, and visuals to present complex data in a clear, engaging, and digestible way. 4. Credibility through Evidence: Ensuring the story remains grounded in accurate, rigorous scientific data while maintaining narrative flow. 5. Clear Takeaways: Concluding with key messages that emphasize the drug’s significance, innovation, or impact, leaving the audience with a strong understanding of its value. These elements help communicate scientific data more effectively and engagingly in the pharmaceutical industry.

Dalila Masic, PharmD

Medical Strategy & Innovation Lead at Sanofi | AI & Digital Transformation Leader | Omnichannel Engagement Expert

1 个月

Great recap! Especially the video on storytelling - so important for med affairs

Rob Stevens

Strategy Consultant | Advisor | Global Leadership | Digital Medical Affairs Thought Leader | GenAI for Enterprise Scale | BD&L | Health Tech Solutions

1 个月

Great job once again pushing out informative content for MA! Well done!!

Cathy Andorfer, Ph.D.

Medical Affairs Leader | Experienced Builder of Teams | Launch Expert | Author | Speaker | Advisor

1 个月

Thank you for the shout out, Patrina Pellett, PhD. Appreciate all you do to keep us connected and to help us all develop excellence ?

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