Economic Uncertainty Remains a Top Concern--Is Your Marketing Up to Par?

Economic and financial uncertainty remain top concerns for business executives, and, according to the leading market research firms, they will continue to be prominent themes for at least the next 18 months.

?There are opportunities in every market though, and positioning your business for successful growth remains a top priority for Marketing teams everywhere. Do you have the right growth plan and strategy? Are your investments in Marketing performing? Are your Sales and Marketing programs integrated and aligned? Is your business positioned effectively? Are your lead generation and qualification processes delivering the results you need?

?I’ve been asked to address these issues and opportunities by many clients and networking associates, and I’d like to pass these thoughts about best practices and actions you can take now to get ahead and stay ahead of economic challenges which may be developing in your existing customer bases and in the markets you are in. Here’s a link to three articles I have recently authored:

https://thepracticalcmo.com/newsletter-fall2023/

I'd be honored to assist you in getting your Marketing and Sales investments outperforming your competition.