Economic Empowerment for All Independent Mental Health Practitioners.

Welcome to this week’s edition of the Psychs Helping Psychs Newsletter.?Newsletter #2.

We would firstly like to thank you all for your enthusiasm and engagement in our first iteration of our newsletter. It really brought home to us that there is a true hunger for connection and collaboration between psychologists.?We had over 1.3k subscribers in the first week alone, which is incredible. ?

éva Barrellon-Kendall and I started this initiative to get your Associate requests (looking for Associates/looking for Associate work) and your CPD offers in front of as many psychologists across the world as possible. LinkedIn was set up to connect people to opportunities. We can harness this platform to empower ourselves through private practice.

As psychologists we can empower each other by working together.??

Now let’s get straight into the nitty gritty...?

Looking for Associates?

Dr Romy Sherlock , of Retraining Pain Ltd based in the UK, is looking for #clinicalpsychologists who can offer MDT assessment and rehabilitation for people with persistent pain in the independent sector. Link to post.

Sarah-Jane Last BSc, MSc, MDOP, MABP ?is looking for?#clinicalpsychologist ?(who can diagnose) OR a?#psychiatrist ?ideally with interest in?#ADHD ?and?#autism ?Link to post here.

Looking for Associate Referrals?

Dr Patapia Tzotzoli, Clinical Psychologist, Entrepreneur, Director at My Psychology Clinic is offering a free service for #clinicalpsychologists who are interested in adding alternative revenue streams in their services by getting paid every time you refer a client on. Link to post. ?

Let us know using the hashtag #psychhelp if you're looking to boost your Associate work referrals - again, any kind of psychology. Please be specific in your post about the kind of Associate work for which you're looking.?

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Continuing Professional Development (CPD)?

Dr Melanie Lee is hosting an online event for all health professionals and therapists working with chronic pain and psychological trauma. In Dr Lee’s event you will learn about Somatic Integration Processing. Link to post. ?

Dr Kirstie Fleetwood Meade is starting a supervision group for qualified #psychologist , #psychotherapist or similar #mentalhealthcareprofessional interested in incorporating more mind-body approaches in your thinking and practice. Link to post. ?

John Cordray is running a Mental Health Community, which is in its Beta version. Link to community post.

John Cordray is also going to be running a Podcast Group Coaching group for #healthcareprofessionals wanting to learn how to develop their podcast. Link to podcast group post. ?

Lars Madsen is hosting a two-day workshop about the key principles of using Schema Therapy for working with so-called antisocial personalities, mapping offending behaviours, structuring interventions, and maintaining balance in forensic contexts. Link to post.?

Nikita Mikhailov is recruiting #occupationalpsychologists to become EOP mentors. The deadline for mentor applications to the 2022/23 EOP initiative is Friday 30th September 2022 so if you are interested get in touch with Nikita soon. Link to post. ?

Nikita Mikhailov also runs a fabulous newsletter for #psychtalent jobs, and you can subscribe here.

Tameron Chappell ?is hosting an asynchronous event (you can get the recording later) on the ethical use of AI to make people decisions. Find out more?here.

Dr Hannah Bryan, The EMDR Supervisor ?is restarting her fabulous webinar series to help practitioners refresh their EMDR practice. This is a post from when she ran the series in May but there's a link to her waiting list so you can find out as soon as she opens doors again. Happening soon!?Find out more here.

Dr Paula Redmond ?is running a beautiful Creative Restoration retreat in the UK for health professionals experiencing burnout on 1st October. Applications close end of tomorrow 16th September and there's one place left so book quickly.?Find out more here.

Steve Turney ?shared this invitation to the?Mental Health Marketing Conference ?taking place in Nashville, TN in November - you can also attend virtually and get the recordings, which is fantastic news! The whole thing looks amazing.?Find out more here.

Dr Jo White ?is running her popular workshop to help psychologists and therapists bring about significant emotional shifts for clients who struggle with their inner critic using Schema Therapy Imagery Interventions. This workshop will help you whether or not you are trained in Schema Therapy.?Find out more here.

Inspiring Psychology Practices Diversify and recession proof your practice by joining our practitioner development programme The Inspired Practice. We are also interested in applications from practitioners based in middle- and lower-income countries as we have decided to implement pricing based on World Bank country income data. Message me (Wendy) if you'd like to discuss. Discover how the programme helps you diversify here. ?

Plus, some advice on How Psychologists Can Make Money with Online Products.?

Every time I see the terms passive income/passive assets/passive products/passive profits for psychologists creating online courses and products it does my head in.?

No matter how many emails you send, courses you build or membership sites you set up, there will never be a time where these so-called passive products don’t require your attention. That’s not the definition of passive and every time I see it, I object to the misnomer.?

Especially when it's being used to sell to psychologists who are often overwhelmed with caseloads and underpaid to boot.?

However, diversifying and leveraging your time, doing more than coaching or therapy (the importance of which I also outlined in a 2020 webinar) is crucial.?

It’s important to know what goes into building and managing an online product so you can plan a course or products that are going to stand the test of time, rather than leaving you with lots of stress and debt and losing your confidence in the process.?

In my experience of helping psychologists that have already spent $$$$$ on coaching, courses, and workshops to have ‘passive income streams’ in their practices, there are two main ways these products let you down: - they barely touch on your broader practice growth strategy and/or they’re not designed for developing psychology products or services.?

These two missing elements mean they’re also unlikely to help you build the profitability of your practice in a sustainable way.?

But what should psychologists consider to make their psychology products and services successful???

Here's the five things you need for a profitable course/product for your psychology practice:?

1. Choose the right topic. Some psychology topics just aren't suitable for online courses/digital products.?

2. Design your courses/products in conjunction with clients. By the way, this is a great design principle for community psychology too – psychology that’s designed with and for clients, not done to them.? ?

3. Get paid for developing your course. It’s OK to develop your minimum viable product (MVP) and then to offer it and build it as you go.?

4. Have aligned products and services ready to go to respond to additional opportunities.?

5. Get the right systems in place (people and tech) for seamless delivery. You need to be able to handle delivery at scale or you won’t recoup your costs. It’s that simple.?

6. JEDI BONUS POINT. Don't spend a *single* penny on marketing until you've done the first five things or you'll burn through your cash like there's no tomorrow.?

What would you add to this??

Full article is linked in the comments below.?

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Thank you so much for reading, subscribing, liking and commenting on our newsletter. Don't forget to connect with us and tag us in any posts you'd like us to add to the newsletter. Or use the hashtag #psychhelp ?

See you next week!?

Wendy Kendall Chartered Psychologist is Co-founder of The Self Led Practice, the healthy virtual workplace for independent mental health practitioners. She is also Founder and Lead Coach of Inspiring Psychology Practices , offering practitioner development programmes and coaching. ?

éva Barrellon-Kendall Barrellon-Kendall is Co-founder of The Self Led Practice and Managing Director of Inspiring Psychology Practices, which she combines with rowing at international level and studying for her Masters in Sports and Exercise Psychology. ?