eCommerce made simpler

Every entrepreneur dreams of scaling their enterprise one day. Yet, when they finally decide to expand operations after years of hard work and perseverance, the entrepreneur often ends up tormented by complicated business processes and trade requirements. This invariably makes the eagerly awaited dream a period of confusion and overworking. It hampers creativity, tires the spirit of innovation, and fosters demotivation.

With our Beyond Banking (#BeBA) initiative, we address the challenges such entrepreneurs face and bring them the benefits of an entire ecosystem of automated processes and end-to-end services. Our integrations and collaborations seek to allow entrepreneurs to focus on the core functions of their business while ensuring efficiency and quality output.

Scaling a Business with Beyond Banking

The growth and scaling predicament presented itself to Prajakta when she wanted to take her start-up to the next level. You might remember her from our previous stories, where we told you how her company makes innovative ventilation systems for PPE kits. You would have read about various offers from HSBC’s Beyond Banking partners such as AWS, Google and Zoho which helped her manage her business better.

After establishing, running, and finding success with her start-up during the COVID-19 pandemic, Prajakta soon discovered the bigger challenges that awaited her. As the pandemic raged on in several parts of the world, Prajakta saw the opportunity to export her product. She noticed how health workers in several countries were struggling with regional epidemics while operating in gruelling hot and humid conditions. Prajakta’s ventilation systems were gaining a lot of interest from international NGOs working in the healthcare sector as well as hospitals and government departments.

Upon doing initial research, Prajakta saw the various logistical requirements and processes she would have to streamline to send her product overseas. She had to map the complicated dynamics of shipping solutions: negotiating rates with shippers, finding the right channel, tracking delivery, and the best shipping partner.

Here Comes Shiprocket, a leading shipping, logistics and warehousing platform!

With the partnership between HSBC and Shiprocket through our Beyond Banking initiative, a current account holder can leverage automated shipping solutions for e-commerce and D2C orders. Shiprocket helps you choose from over 17 shipping partners, print shipping labels, track orders, and process returns from one integrated dashboard. This conveniently solves all your shipping worries.

With Shiprocket, Prajakta was able to decide upon the best means of transport for her product. She was able to get the best rates with the finest shipping partners, and Shiprocket negotiating on her behalf was undoubtedly helpful during the worst shipping container crisis we have seen in ages.

With her shipping operations streamlined, Prajakta turned her focus towards finding digital solutions for her distribution, promotion, and communication needs.

However more work was needed to be done. She also needed to figure out the right market for her product, and sales forecasts and pricing options for the same. She was worried about managing multiple deliveries across multiple e-commerce platforms and marketplaces. Any entrepreneur reading this would relate to her state. What could Prajakta do to manage all these nuances and fulfil the objectives of her company?

Enter the Digital World with Eunimart

HSBC has partnered with Eunimart, an e-commerce and omnichannel enabler that makes the digital transformation of SMEs and start-ups a unified and simple process. With over 25 global e-commerce marketplaces, several shipping and warehousing options, and end-to-end supply chain management for international and domestic orders, Eunimart is truly a one-stop shop for your logistical needs.

?Prajakta saved a lot of time and effort by accessing Eunimart’s inventory management and warehousing solutions. She was able to decide her target market with the sales predictor function and pricing tools. As she digitised the export of her ventilation systems, Prajakta felt less burdened by peripheral functions and focused on maintaining the quality of her products. This ensured that her orders were fulfilled on time, and to the maximum satisfaction of her customers.

Going Beyond Banking

At HSBC, we are constantly bringing integrated solutions to make business processes more efficient and sustainable. With our Beyond Banking initiative, we aim to go beyond being just a banking partner and provide them with a one-stop dashboard for all their needs. The possibilities are truly endless.

Having found multiple logistics partners under one roof, Prajakta was truly spoiled for choice. Now, with an increasing workforce, you might be wondering how she’s managing her human resource. Watch this space for more! With our ever-increasing basket of integrated services, these questions might be answered very soon.

Visit our website to learn more about our latest partnerships with Shiprocket and Eunimart: https://www.business.hsbc.co.in/en-gb/insights/innovation-and-transformation/beyond-banking

The article is co-written by Prakash, Anuj & Shekhar, who are working in their own small way to help their clients achieve success fast...?

Disclaimer: Prajakta’s story is a fictionalized example of the value of HSBC’s Beyond Banking services.