?? eCommerce Insights: February 2024
Welcome back to another edition of eCommerce Insights!
As we start looking towards Spring, and thinking of growth, this edition focuses more heavily on the idea of growth and trends we've seen in the space starting 2024.
Let's dive into what's new with us!
Client Success Story: New Leaf Publishing Group
New Leaf Publishing Group initially launched their site on OSCommerce, before moving to Magento 1. When Chris started at the organization, he soon realized that Magento 1 was not setup for their business' long term growth. He pushed for a switch to Adobe Commerce, and eventually was introduced to 121eCommerce to help with their project via Adobe.
When it came to the experience in working with 121, Chris noted:
"121 has been a massive value add for us: the collective expertise of everyone on your team and the ability to say, “hey, we’re not able to figure this out. Let’s ask one of the Senior Devs for a little bit and see what they have extra input. You have a brilliant person in each spot. It makes a huge difference and that’s been invaluable.”
Outside of the good experience, New Leaf has not only doubled their effectiveness in selling online, but they have also doubled their average revenue per-session! Chris mentioned that this will most likely increase further, as they look into more marketing channels they were previously unable to explore on Magento 1.
Meet with us at Adobe Summit!
Viva Las Vegas! ??
The 121 team will be attending Adobe Summit from March 25th-28th, and would love to meet you at the event.
Click the banner above to schedule a time to meet with us!
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Check us out on The Lucky Orange Show! ??
Recently, Daniel Gross , the CEO of 121eCommerce was a guest on The Lucky Orange Show, with Sean McCarthy , Lucky Orange's Director of Brand & Content.
In their conversation, they spoke about how we use their tool to help our clients optimize their websites, and how we help them better-improve their understanding of who their visitors are and what they want.
Listen to the full conversation at one of the links below!
Success Snapshots:
Each month, we highlight some of the key successes we've accomplished with our clients. Here are some of the highlights from January!:
Both of these launches were extremely complex, and while they took extra time to build, both clients were happy with their launches!
We will have case studies and more information coming in the following month's edition about the specifics of each project!
Our Monthly Picks:
Each month, we'll feature articles from our partners, and from the eCommerce space that our team found insightful. Check them out!