eCommerce getting more and more integrated every day
Biggest news on an otherwise slow week was the Google Analytics 4 announcement, adding 12 new ecommerce metrics!
Ecommerce advertisers and retailers will now be able to view and analyze specific information about products, services and interactions. You should also be able to see Items purchased and purchases by country, which shows you the number of items purchased and the number of purchases for each country.
You can now find the following ecommerce dimensions and metrics in explorations and the Data API:
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