#EcomBuzz #14 - A quick round-up of everything that has happened during the last week in the D2C industry

?? Funding Alert

??♀? Ameve Sharma looks to raise between Rs 200-250 crores from capital market company OrbiMed in a Series C funding for his D2C Ayurveda brand Kapiva . Read more ?? https://thed2cdaily.com/d2c-ayurveda-brand-kapiva-in-talks-to-raise-over-rs-200-cr-from-orbimed-in-a-series-c-round/?

?? Aakash Vaghela ’s alkaline water brand EVOCUS borrows a working capital loan of Rs 10 crore from Red Fort Capital Finance. Read more ?? https://thed2cdaily.com/red-fort-capital-finance-lends-inr-10cr-to-indias-first-new-age-black-alkaline-water-d2c-startup-evocus-h2o/?

?? Bira 91 has raised $70M in Series D funding from Japan’s Kirin Holdings, increasing Kirin’s ownership of the company. Read more ?? https://thed2cdaily.com/premium-beer-company-bira91-raises-70m-in-series-d-funding-led-by-japans-kirin-holdings/

???? Founded by celebrity hairstylist Jay Small and CEO Allison Conrad in 2020, D2C hair care brand Arey Grey has closed its latest funding round of $4.15M led by Greycroft and the Female Founders Fund . Read more ?? https://thed2cdaily.com/d2c-grey-hair-specialist-arey-secures-4-15m-in-funding-round-led-by-the-female-founders-fund-and-greycroft/

?? Beanly Coffee raises an undisclosed amount in a seed round from marquee angel investors. Founded by Rahul Jain and Samayesh Khanna , the company will use the freshly raised funds to grow its presence across online and offline channels. Read more ?? https://thed2cdaily.com/d2c-coffee-startup-beanly-raises-seed-funding-from-marquee-angel-investors/

?? Actress Kajal Agarwal turns investor for Shreedha Singh and Param Bhargava ’s D2C startup TAC (the ayurveda co) in its Series A funding. Read more ?? https://thed2cdaily.com/actress-kajal-aggarwal-participates-as-an-investor-for-d2c-startup-the-ayurveda-company-in-its-series-a/?

?? Founded by Arun Paliwal , D2C fashion retail brand RapidBox has obtained $4.5M in a Series A round of fundraising sponsored by SIG VENTURES Capital. Read more ?? https://thed2cdaily.com/d2c-fashion-retail-brand-rapidbox-raises-4-5m-in-a-series-a-funding-round-led-by-sig-venture-capital/

?? Growth/Announcements

????♂? Premium personal care and grooming solutions brand by Shantanu Deshpande - Bombay Shaving Company launched its in-house campaign written by Siddharth Joshi for its Activated Bamboo Charcoal Face Wash. Read more ?? https://thed2cdaily.com/mens-grooming-brand-bombay-shaving-company-launches-new-campaign-for-its-activated-bamboo-charcoal-face-wash/

??♀? Prem Rheja and Payal Raheja ’s, D2C paan company The Betel Leaf Co plans to open around 50 stores in the next six months. Read more ?? https://thed2cdaily.com/indias-first-d2c-paan-brand-the-betel-leaf-co-looks-to-open-50-stores-in-prominent-indian-cities-in-six-months/

?? Southern India’s largest edible oil brand MK RETAIL LTD Sunpure has announced the launch of its e-commerce website to provide customers with easy access to its wide product portfolio. Read more ?? https://thed2cdaily.com/mk-agrotech-groups-edible-oil-brand-sunpure-launches-a-new-d2c-website/?

?? D2C beauty and personal care brand Pilgrim , founded by Gangandeep Makker and Anurag Kedia , has onboarded actress Kalki Koechlin as the ambassador for their French Vinothérapie range. Read more ?? https://thed2cdaily.com/d2c-beauty-brand-pilgrim-appoints-actress-kalki-koechlin-as-the-ambassador-for-their-french-vinotherapie-range/

?? India’s leading consumer products and goods company Marico Limited is set to launch its D2C engine to fuel the next phase of growth in the e-commerce and digital era. Read more ?? https://thed2cdaily.com/indias-leading-multinational-consumer-good-company-marico-to-propel-their-d2c-platform/

?? Luxury kidswear Les Petits has launched kid's collections from international brands such as Stella McCartney and Leblon Delienne to the Indian market. Read more ?? https://thed2cdaily.com/luxury-kidswear-fashion-platform-les-petits-launches-latest-collection-from-the-house-of-stella-mccartney-and-leblon-delienne/

?? Aditya Birla Fashion and Retail Ltd. makes its entry into the D2C segment by acquiring a majority stake in Siddharth Munot and Prabhkiran Singh ’s youth-targeted apparel and accessories brand, BEWAKOOF? , for up to 100 crores. Read more ?? https://thed2cdaily.com/aditya-birla-fashion-in-discussion-to-acquire-majority-stake-in-youth-apparel-and-accessories-brand-bewakoof/

?? Founded in 2016 by Yogesh Kabra , premium innerwear and lifestyle brand XYXX Apparels has opened its first exclusive brand outlet in Mumbai. Read more ?? https://thed2cdaily.com/surat-based-mens-innerwear-and-lifestyle-brand-xyxx-looks-to-expand-offline-footprint-opening-its-first-retail-outlet-in-mumbai/