Eco-friendly pieces of clothing

With natural fabrics, dyes and finishing: our strategy to be more and more friendly to the earth

Circular fashion wastes less resources and prefers those pieces of clothing that last over time, realised with fabrics based on renewable fibres and production wastes close to zero.?Using natural and light fibres like linen and cotton, natural dyes and finishing like bio-based resins is the strategy for a sustainable and resilient future in fashion too.

Natural vegetable fibres: the first step to an eco-friendly piece of clothing??

For the season Spring Summer 2025, Pontex proposes a capsule of fabrics realised with natural vegetable fibres like Linen, Cotton and Tencel, for pieces of clothing that are 100% eco-friendly.

Linen is one of the most appreciated fabrics for clothing for spring, thanks to its comfort and versatility. Stylists and creators prefer it for those pieces of clothing aiming at originality and artisanship, pieces with which to establish an emotional relationship, to grow fond of, to have them always in your wardrobe. Furthermore, Linen has a lot of positive characteristics: it is a breathable and thermoregulating fibre, it has got a shining look and is very suitable for dye and finishing. It is an ecologically responsible fibre because it is traceable and biodegradable.?

Cotton is a natural textile fabric with vegetable origin: the most used in fashion industry. It is absolutely eco-friendly since it is 100% biodegradable, ecologic, recyclable. It is easy to dye and soft, very resistant but breathable and versatile at the same time, therefore, suitable for any season. Combining cotton and linen, we can produce thin, fresh and light fabrics.

Pontex capsule of cotton fabrics also includes recycled cottons with cold dyes that give different and unexpected looks, biologic and sustainable cotton with BCI certification and ?GOTS certification.

Tencel fibre too is conquering more and more space in the sustainable fashion industry, since it is ecological and eco-friendly. It is particularly elastic, with a good resistance to wrinkles, it is soft and light and absorbs dye very well, thus acquiring really vivid colours and offering generous shades. When mixed with other fibres like Cotton and Linen, the performances of the fabric concerning resistance, comfort and sustainability increase even more.

Second step: dyes with natural pigments and colours?

The green strategy of Pontex for a sustainable and resilient future is focused on using natural and light fibres like Linen, Cotton and Tencel, as well as on the use of natural pigments in dyeing operations, using colours that are considered eco-friendly as obtained from renewable resources. Ethical, and aesthetical too: dyes with natural colours allow to obtain beautiful colours, very different from those obtained using synthetic colours.?

Third step: finishing with bio-based resin

The third step to obtain a 100% eco-friendly piece of clothing is to use natural types of finishing, applying on natural fabrics, like linen and cotton, bio-based resin, for example, that have low impact on environment.?

This is the case of resins that have biomasses like corn and rapeseed as raw material, thus substituting those deriving from fossil sources like petroleum. These resins can be applied on any kind of fabric, also on feather-weight, light and impalpable technical fabrics.??

If we want to be friends of earth, and if we want to fight for a responsible and sustainable future – in line with the goals of the Agenda 2030 – the first step is that of choosing unique pieces of clothing that last over time, ethical and aesthetical too, without sacrificing the comfort and elegance of a timeless style.?