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Ebenezer Anifowose
Public Health Nutritionist- so no one has to die from a preventable & reversible disease || Business Strategist
After 5 years of waiting for the right food supplement brand, Healthucate is pleased to identify with DXN, a food supplement company headquartered in Malaysia.
As a company, we have always advised people to endeavour they get their daily nutrients requirements from food and local herbs as the preferred source of wholesome nutrients.
High-quality organic supplements that are carefully extracted from food will also be beneficial, but we have always refrained from recommending supplements even though many people need to supplement their diet because their busy lifestyle, and dependence on highly processed food, do not allow them to meet their daily requirements for vitamins and minerals.
We could have made a lot of revenue from selling just any supplement but we chose to do what we felt was right by not promoting any brand of supplement because people and their wellbeing remain at the very heart of our mission.
We also published a book on immunity that we distributed free but refrained from recommending supplements.
The supplement industry is now a multi-billion-dollar industry with many of the supplements touted questionably. To illustrate, do you know that with less than $1000, anyone can start a branded supplement company with supplements shipped from another country.
And I mean anyone, without ever stepping foot in the origin country or knowing where they source their plants and in what conditions they are grown, and that is even if the supplement is made from food and not from inorganic compounds. This industry of supplements is called white labeling.
Since we couldn't tell even from the surface how good a supplement was, we have been wary of making recommendations about supplements.
In the wake of COVID-19, it became important to appropriately advise as many who would need supplementation to meet their nutrient requirements and keep their immune system functioning at optimum capacity.
This July, we finally searched and have considered a food supplement that we are willing to put the full weight of our corporate brand behind.
From our extensive search, DXN Global Supplement Company stands out among all others. They run their own farm, produce at the highest quality, and distribute in-house through a network of direct selling distributors. This strategy of theirs guarantees that their products are of the highest quality as they do not rely on any third-party company which might compromise the quality of their products.
In addition, their supplements are majorly based on scientific research of two nutrient-packed wonders of nature. Ganoderma Lucidum and Spirulina (Algae).
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Healthucate will support DXN supplements across Nigeria, Kenya, and South Africa. We are truly excited about this development and the many opportunities it creates to continue to live its’ mission which is to empower people for optimum health.
Finally, we cannot but mention that the reward system of DXN will help us remain sustainable as a social enterprise that is not profit-driven while we continue to innovate to improve health outcomes.
In the coming weeks, we will be recruiting Independent Marketing Specialists and onboarding new Direct Selling Distributors in Nigeria, Kenya, Ethiopia, and South Africa.
For more information, please reach us at [email protected]
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Ebenezer Anifowose,
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