Easy and the Hard
James Arthur Ray
Inc. 500 Inductee | New York Time Best-Selling Author | Leadership, Personal and Business Alchemy | Business Consultant | Personal Consultant | Keynote Speaker
Triple Espresso:
The Easy and the Hard.
Easy is chasing swipe files, learning marketing techniques, magic blueprints, reading books, watching videos, and talking a big game.
Easy doesn't work. Or if it works AT ALL it ONLY works short-term.
Hard is Self Awareness, observing your reactive tendencies, analyzing your programming, reforming habits, breaking from the mob mentality, hiring a coach and mentor that pushes back on your nonsense, attending LIVE events face to face, thinking for yourself and healing unresolved emotional issues and trauma.
Hard works; and it takes time, energy, focus, discipline and will.
Priorities my friend. Priorities.
Now you may say to me, "But James, I went to a conference and someone told me they made $400 Billion dollars with a funnel in 4 years (okay maybe even the greatest of sellers of the dreamer market don't have the guts to exaggerate that much. But you get my point) =)
Let me assure you this: IF they can actually show you the results, then whether they're consciously aware of it or not, at some level they did the hard.
Your psychology ALWAYS drives and sustains your strategy.
How you FEEL and THINK, ALWAYS determine how you ACT.
Things that matter are hard. Things that matter take time. Things that matter make you often want to throw in the towel.
If what you're currently doing is easy, it really doesn't matter.
Commit to doing the hardest YET MOST REWARDING work you'll ever do.
I've got news for you. Like it or not, that's the ONLY reason you're here.
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