An easier way to engage customers, honesty in marketing, and more. ?

We're constantly humbled by the overwhelming support from our customers! Recently, one of them shared a post appreciating one of our products.

Truly, where would we be without the tech gods? Jokes aside, we're grateful for customers who keep us motivated with their appreciation. Your encouragement doesn't go unnoticed—it's what keeps us going. ??

Now, let's jump into this month's issue!

We heard you were looking for us

Feeling a bit lost now that Spreadsheet.com is pulling the plug? Don't worry, we've got your back!

Make the transition to Zoho Tables. Migrating your data has never been easier or more stress-free. More here .

World Password Day

Not only did we recently get to celebrate World Password Day but also a decade of Zoho Vault —helping businesses keep their passwords and data secure.

With the advancing cyber threats in today's world, it's important for you to prioritize sound cybersecurity practices for your business. In this article, Chandramouli Dorai , our lead for cybersecurity solutions,?goes over some areas that need your attention .

Coffee with CA

Meet CA Prakash Sharma , whose journey from athlete to accountant is a shining example of resilience and dedication.

In this inspiring episode, he shares his story of personal and professional growth, offering insights and lessons learned along the way.

Looking beyond work

Beyond the confines of work-related responsibilities, employees often bond over shared experiences and form meaningful connections. This camaraderie cultivates a culture where employees feel valued and inspired to reach their full potential.

Hear from our folks.

Snapshot from May ??

Here's a snapshot from the ETCIO AC 24 event, where our Balancing AI with Security and Privacy CIO roundtable sparked insightful discussions, highlighting attendees' engagement with our AI approach for enterprise B2B SaaS adoption.

The Long Game

Should you be totally truthful in a job interview? Or should you present yourself in the best light?

Most people would choose the latter, and the same is true in marketing. After all, brands are constantly auditioning for the favor of customers.

But those who dare to be honest (and pull it off) unlock some powerful advantages:

• They immediately stand out from the crowd
• Their words gain more weight and credibility

It's something we've experienced here at Zoho first-hand. How did brutal honesty turn into a win for one of our products? Head here to learn more .

Is great customer engagement possible without a human representative on the other end? ??

Imagine creating a bot without writing a single line of code—one that engages with your customers, handles questions, and so much more. Sound exciting? That's exactly what 416-Flowers, a leading online flower shop , accomplished with Zoho SalesIQ .

From the horse's mouth

Customers always remember the way a brand representative treats them.?Exceptional service, a genuine focus on their concerns, and swift resolution are ultimately the key factors that keep them returning.

In this article, Vidya Vasudevan , head of Zoho Community, discusses some strategies to help you excel in your customer relationship efforts.

Although there's no universal blueprint for creating an ideal app tailored to every company's needs, a checklist can greatly empower your business to achieve its maximum potential.

Read about how Kehinde Ogundare , country manager of Zoho Nigeria, explores the nuances of choosing effective software to meet your business requirements.

And with that, we've wrapped up this month's edition. Stay tuned for our next issue—we promise it'll be worth the read! For the latest product updates and news, be sure to?subscribe to Zoho Buzz .

See you soon! ??