EaseMyTrip Partners with Sabah Tourism Board to Boost Indian Travel to Sabah
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EaseMyTrip.com has forged a strategic alliance with the Sabah Tourism Board (STB) through a Memorandum of Collaboration (MoC) aimed at enhancing Sabah’s prominence among Indian travelers.
This partnership is set to redefine Sabah’s positioning in the Indian travel market by leveraging EaseMyTrip’s digital influence, industry expertise, and extensive customer outreach. The collaboration will focus on curated initiatives designed to drive inbound tourism and deliver immersive experiences for Indian visitors.
As part of the agreement, EaseMyTrip will introduce a dedicated Sabah section within its Malaysia microsite, featuring customized travel itineraries, key attractions, and essential travel details for potential travelers. Additionally, the platform will roll out destination-centric blogs, engaging video content, and social media promotions to highlight Sabah’s rich cultural heritage, breathtaking landscapes, adventure tourism, and luxury experiences. To amplify visibility, both EaseMyTrip and STB will co-finance digital marketing efforts, ensuring a wider reach within the Indian market.
Promote Trade Investment-Sabah Malaysian Borneo via Sabah Trade & Tourism Office Singapore (STTOS)
2 周Dr. Chef Rajesh Nair hello Dr Rajesh. For your information too
Former Vice President - Finance at TeamLease Services Limited, Former Chief Finance & Accounts Officer at TeamLease Skills University, Former Vice President - Business Finance at Quess Corp Limited
1 个月Trust the MoC covers 1) timely refunds to customers against air ticket cancellations (all delays are blamed instantly on airlines) and 2) true confirmation of hotel bookings since the speciality on this has been giving false confirmations, spanning across domestic and international locations discovered by those booking when doing their check in (this is refuted by saying ‘state of the art technology’ is used, what is this state is remains a no brainer) as can be read on numerous posts written by those impacted.