E1: Thank You In Advance ???

Unless you've been living under a rock this week, you'll know we officially launched our new podcast!

Stay tuned as our hosts, Abby Forbes and Jessica Taylor, will be delving into the work worries and career fears keeping you up at night, as well as welcoming special guests from across the creative industries. To say we've started with a bang would be a bit of an understatement...

Nicola Gunby, Co-founder and CMO of CLIQ lets us in on her journey as a female founder, and what it's like to build two successful businesses from the ground up. We cover everything from awful men to roadside breakdowns to Kim Kardashian's brain, and loving it when you make it.

Elizabeth Uviebinené, Author and Founder of Storia shares how she went from fearing she failed her GCSEs, to writing for Grazia and bringing other women clarity through journalling. We really nail down on what it means to be in the drivers seat of your own life.

& in our first dilemmas episode, where Abby and Jess will be answering career queries from the OkM community, they cover what to do when competing with a friend at work, how important it is to 'fit in' with your team, and the WFH vs office conundrum.

Check out our first three episodes on Spotify here now and hit subscribe to never miss a drop.

To celebrate TYIA's launch, we were lucky enough to sit down with the powerhouse that is Elizabeth Uviebinené to dig a bit deeper into what makes her tick and the inspo behind Storia.

What’s one thing people don’t know about you?

I’m a total yapper who loves football. If I had to choose another life, I’d be a football commentator. I’m a big Arsenal fan; when I was younger, that was my dream career. These days, I channel that enthusiasm into sending voice notes to my friends lol, which are practically mini-podcasts. Whether sharing a funny story, diving deep into a thought, or just chatting about my day, I find that voice notes allow me to express myself more personally and engagingly. It’s like bringing some commentator energy into my everyday conversations.

So, if you ever receive my voice note, get ready for a lively and entertaining audio experience!

What gets you out of bed in the morning?

Coffee. There’s something about the first sip of coffee that just kickstarts my day.

What was the inspiration behind Storia?

Storia was born from my journey for clarity during pivotal moments. I found myself constantly jotting down thoughts in my phone's notes app, but I craved something more – a tool that could capture my reflections and help me make sense of them. I envisioned an app that would be personalised, engaging, and capable of connecting the dots in my life. I wanted to create a digital journaling experience tailored to each user, helping them navigate life's crossroads and challenges with greater self-awareness and confidence.

How would you describe your journaling style?

My journaling style is chaotic, but that makes it work for me. It’s not always neat or structured; sometimes, it's just a stream of consciousness where thoughts spill onto the page without any particular order. I embrace the messiness because it allows me to capture raw emotions and unfiltered ideas. This chaotic style enables me to explore whatever is on my mind without the pressure of it being perfect or organised. It’s in that chaos that I often find clarity and unexpected insights.

What I love about Storia is that we’re using AI to help people find those insights within their journaling. Even if your thoughts are scattered or your entries feel disjointed, Storia can help connect the dots and reveal patterns you might not have noticed. It’s about turning that raw, unstructured expression into meaningful self-discovery, making the journaling process even more powerful.

What’s your biggest tip for someone looking to use the app?

My biggest tip for someone looking to use Storia is to start with the Daily Storia. This single, thoughtfully curated prompt each day encourages you to reflect and be intentional. It's designed to help you gradually gain deeper insights into yourself without feeling overwhelmed by too many options. The Daily Storia is perfect for creating a manageable and consistent journaling habit, whether new to journaling or looking for fresh inspiration. Many of our members find that starting their day with the Daily Storia helps them cultivate a more positive and mindful mindset. The magic of Storia lies in its ability to provide insights over time, so the more you use it, the more valuable it becomes. And remember, there's no 'right' way to journal.?

How do you think Storia could help someone looking to gain mentorship?

Storia can be a powerful tool for those seeking mentorship by helping users clarify their goals, track their progress, and identify patterns in their personal and professional lives. By regularly journaling about their aspirations, challenges, and learnings, users can better understand what they need from a mentor. The app's insights can highlight areas where guidance is most needed, making mentorship conversations more focused and productive. Storia can also serve as a record of growth, allowing users to reflect on their journey and share specific experiences with mentors.?

How has your relationship with mentorship evolved?

My relationship with mentorship has become much more collaborative and proactive. I believe in taking the driver’s seat in your career, which means not waiting for mentorship to come to me, I’ve learned the value of reaching out, asking questions, and building relationships with those I admire. It’s about being intentional—listening to their podcasts, taking bits of wisdom and insight from others and applying them to your own story. This approach has allowed me to craft a career path that’s uniquely my own while staying open to continuous learning and growth.

Sum up your Storia journey so far in 3 words…

Chaotic. Creative and Clarity.

What’s one thing you’ve learned about yourself whilst setting up Storia?

One thing I’ve learned about myself while setting up Storia is the depth of my leadership capacity. Building Storia required me to step up in ways I hadn’t before—making tough decisions, guiding a team, and staying focused on our vision despite the challenges.

What does the future of Storia look like?

We envision Storia evolving into a platform that helps individuals journal and reflect and provides deeper, AI-driven insights and personalised guidance tailored to each user’s journey. As we continue to innovate, our goal is to make Storia a go-to resource for anyone looking to live more intentionally, make informed decisions, and build a life aligned with their true self.

Check Storia out on the app store and on Instagram now.

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