E-commerce Website vs App Development | Cost, Benefit and Development Stack
According to Statista, the global revenue of the eCommerce market is expected to be USD 4.1 trillion by the end of 2024 and forecast to be USD 6.4 trillion in the year 2029. The potential that this business has left much to the imagination; that is why more and more people seek eCommerce businesses. However, people who are willing to invest in this business find it a bit difficult to determine whether to develop an eCommerce website or mobile application platform to sell online. If you are one of them, then you are welcome here.?
In today’s digital landscape, using the right eCommerce platform to target customers effectively is crucial. One of the most important factors to take into account to drive traffic and sales is the choice between websites and eCommerce app development services . Businesses and entrepreneurs find it challenging to decide between eCommerce websites and applications because each has unique costs, advantages, and development stacks.
To provide you with a clear picture of which platform best suits your needs, we will compare and contrast them in this article.?
Let’s get started.?
Understanding E-commerce Websites?
An eCommerce website is an online platform that allows customers to buy and sell physical goods with the help of the Internet. This virtual platform facilitates the transactions between customers and sellers.?
Cost?
The development cost of eCommerce contains several costs, including domain registration, hosting, design, development, ongoing maintenance, and more. This can range from a thousand dollars for simple and basic web design to a hundred thousand dollars and above with fully functional website design. For instance, if you develop a site similar to Shopify or WooCommerce, the cost will be lower; if you develop a site with many features implying the use of modern technologies, the cost will be high.?
Benefits
An eCommerce website offers several advantages:?
Better Accessibility: an eCommerce site can browse on any device or web browser, which also eliminates the need to download anything to browse and shop.?
High SEO Potential: Generally, eCommerce websites have high SEO potential, which also helps them to rank in search engines and allow greater visibility and organic traffic.?
Broader Reach: a well-designed website attracts a broader or diverse audience at a global level but also leverages digital marketing.?
Lower Development Cost: Developing an eCommerce website is cheaper than developing an eCommerce mobile app, particularly for small and medium-sized businesses.?
Stack Development?
Choosing the right development stack is essential to developing an eCommerce website. The common technologies to build eCommerce websites are:?
Frontend: Responsive designs based on HTML, CSS, JavaScript, React, or Angular will do.
Backend: Node.js/Typescript, Ruby on Rails, PHP with Laravel, and PHP with Yii2.
Database: For example, using MySQL or PostgreSQL, performing search operations, or for database administration, MongoDB.
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Platforms: Specific e-commerce builders, such as Shopify, WooCommerce, and Magento, if you are fine with standard templates.
Understanding E-commerce Applications
Cost
The cost of eCommerce mobile app development is more than that of developing a website. Depending on its features and complexity, a mobile app's development might cost anywhere from $20,000 to $300,000. Mobile apps are expensive and made for specialized platforms like iOS, Android, or cross-platform. Additionally, mobile applications are more expensive to maintain and update than websites.
Benefits?
Indeed, mobile app development requires more money, but it offers several benefits, including:?
Enhances User Experience: Mobile applications play a significant part in eCommerce since they may maximize customer interactions by sharing tailored content, working offline, sending push notifications, and other features.
Better Performance: Because mobile apps can be loaded and navigated with ease via hardware buttons, they are typically more effective than websites.
Increases Customer Engagement: Direct contact, the use of loyalty programs, and the additional touch points made possible by eCommerce mobile apps all contribute to an increase in customer engagement.
Enhances Brand Loyalty: Because users return to the installed application rather than looking for a website online, applications enhance brand loyalty and visibility.?
Stack Development?
The development stack to build an eCommerce application includes:?
Frontend: Swift for iOS, Java or Kotlin for Android, React Native for cross-platform.?
Backend: Node.js, Python (Django or Flask), or Ruby on Rails.
Database: Firebase, MongoDB, or SQLite.
Tools: Xcode for iOS development, Android Studio for Android development.
Wrapping Up!
You now understand the advantages of developing websites and apps after looking at the expenses and development stack. Websites provide more accessibility, SEO, and a wider audience, whereas app development services improve user interaction, brand loyalty, and other factors. Now the question is, what to choose between them? Well, the answer is: The target audience, business objective, and, of course, budget all play a role in the decision between developing an application and creating an eCommerce website.?
Many companies create both with the help of the best app development company to reduce the likelihood of failing and to stay afloat in the cutthroat online market of today. By maximizing reach and consumer interaction, this tactic helps eCommerce companies increase sales and profits.
Founder & CEO at InAppStory | Connecting Customers to Apps | People person
2 周Great insights! At InAppStory, we've also taken a deep dive into the e-commerce landscape. That's why we developed this research packed with actionable strategies for mobile engagement. Would love to hear your thoughts on it! Full report is here: https://lnkd.in/dqQspaFh
Team Lead - Digital Marketing @ Apptunix ????
2 周Interesting