DX Review | February 2024

Digital transformation continues to reshape industries and redefine competitive advantage. Business leaders need valuable industry insights to navigate this rapid change and lead growth. DX Review, our monthly newsletter, compiles our perspectives on various aspects of digital transformation. In this edition, we share blogs & eBooks across domains such as BFSI, insurance, media, and more.

The Super Bowl: A springboard for OTT innovation and monetization

The Super Bowl is more than just a championship—it offers OTT platforms fertile ground for innovation, fresh monetization tactics, and expanded reach. As diverse audiences flock to the Super Bowl, OTT providers get an opportunity to evaluate their offerings. Our new eBook reveals targeted strategies to elevate user experiences and better monetize these viewers through pay-per-view, exclusive premium content, and brand integration.

Key drivers for live sports OTT streaming adoption

The advent of OTT platforms has dramatically transformed how audiences access entertainment content, including live sports streaming. In an interesting perspective, our Vishnu Maji explains live sports OTT streaming makes events more accessible to wider audiences. He discusses factors driving this shift—like multidevice experience and personalization and how it impacts the viewer experiences.

Beyond an app, a user-friendly digital platform for?global dance enthusiasts

Identifying an unmet need in the dance community, a prominent Japanese technology innovator in the music and entertainment industry partnered with us to build DanceTribe—an app with features tailored to dancers' unique challenges. Through extensive research and user-centric design, we created an accessible, visually appealing, and engaging solution that empowers dancers globally to pursue their art effortlessly. Read the full case study to learn more.

Overcoming challenges in the adoption of instant payments

Instant payments present monumental potential to transform financial services, enabling faster settlement, robust security, and superior customer experiences. However, despite the immense possibilities, instant payment adoption faces critical roadblocks. Download our latest eBook to learn about the challenges of implementing the instant payments initiative. Our eBook also outlines a high-level adoption roadmap, crucial considerations for solution evaluation, and details the IT components powering this payment evolution.

About Robosoft Technologies?

Robosoft Technologies is a full-service digital experience company with a vision to Simplify Lives by Simplifying Digital. As a subsidiary of TechnoPro Holdings, Japan, we offer end-to-end solutions in Advisory, Design, Engineering, Analytics, SAP, and Cybersecurity. We craft intuitive digital experiences that drive brand preference for enterprises.?

Thank you for reading our monthly newsletter series- DX Review. Write to [email protected] with your digital product vision, and let us begin the journey of crafting great digital experiences.