Driving Results with AI: A Win for Nissan & OMD South Africa
We’re excited to share that our team has been recognized for its innovative work in AI-driven marketing! As part of the prestigious Global AI Activate learning and awards program, we submitted localized case studies demonstrating our performance and results post-certification—highlighting how AI can transform marketing while maintaining a human touch.
A standout achievement was a locally developed AI-powered campaign that showcased exceptional creativity and impact in the South African market. Using AI to personalize content and engage audiences in new ways, the campaign delivered strong results and a fresh approach to digital marketing.
A huge congratulations to our Nissan United team! @Brian Ndlovu (OMD SA), your passion and dedication have been key to this success, driving exceptional results with Pmax. This achievement is a true reflection of the power of AI-driven insights, expert execution, and an unwavering commitment to brand growth. A shoutout to the broader team Stanley Sephton and Sherwin Roper.
Julio Rodrigues, Managing Director of OMD South Africa, shared his praise: "We are proud to announce that our Nissan United team’s efforts have paid off! This achievement is a shining example of what can be accomplished through innovation, skill, and dedication to excellence."
Well done to the entire team, and a big thank you to all the submissions from our Digital Performance teams! This recognition is a testament to the bright future of AI in marketing, and we can’t wait to see what’s next.
#OMD #WeCreateWhatsNext #Innovation #OMDSA #NissanUnited #AIActivate