Drive Traffic from YouTube to Your Mobile Website
James Manning
Creative Strategist | Scaling brands with experiential marketing, email, SEO, content, advertising, and UX
People are on the go these days. We watch YouTube videos on a mobile device most of the time. Now YouTube has made it much easier for you to drive traffic to your website, landing page, products, or fundraiser directly from a YouTube video with this new amazing tool.
Read the full article to learn how to use this new YouTube tool.
Share videos featuring your new "End Screens" with your audience, and see more traffic driven to your YouTube videos and websites! This feature works on every device: desktop, tablets, mobile phones, etc. Since “mobile friendliness” is crucial for your brands’ content now, and is only going to increase in the next few years, utilizing this End Screen strategy will continue to help drive traffic to your videos and websites.
Mobile use when watching videos is extremely high, and not slowing down anytime soon. Using these End Screens as a “mobile friendly” video marketing strategy should help increase mobile conversions.
Your end screen’s performance can even be tracked through YouTube’s analytics section. Watching these analytics overtime will show you what your audience engages with most—is it another video? Is it a link to your product? Use these CTA’s to optimize your end screens.
Now that you know what they are, CLICK HERE to see how to add them to your YouTube videos.