Dreamforce 2023 Recap: AI, Data Cloud, and Salesforce Innovations Unveiled ??

Dreamforce 2023, Salesforce's flagship conference, concluded last week, marking its spot as the world's premier AI event. With an overwhelming 40,000 attendees in-person and millions tuning in online, the event was nothing short of transformative. Marc Benioff's keynote resonated profoundly, centered around “Now everyone is an Einstein – Data + AI + CRM + Trust.” As we look back, here are the standout revelations:

?? Einstein 1 and Einstein Copilot:

• Salesforce unveiled its platform’s evolution with a focus on trusted AI.
• The Einstein Copilot, a groundbreaking conversational AI assistant, offers users enriched interactions and actionable multi-step plans.

?? Copilot Studio's Dynamic Trio:

• Prompt Builder: Enables the crafting, testing, and deployment of generative AI prompts.
• Skills Builder: Bestows specific generative AI capabilities, personalized per user or process.
• Model Builder: Offers a vast choice of AI models, including options from giants like Google Cloud’s Vertex IX and OpenAI.

?? Empowering Tools and Offers:

• Salesforce generously provided free Data Cloud & Tableau licenses for Sales and Service Cloud users (Enterprise/Unlimited edition).
• The integration between Marketing Cloud and Commerce Cloud was fortified, announcing 26 new generative AI capabilities, all constructed atop Data Cloud.

?? Automation, Supercharged by Data Cloud:

• Salesforce Flow now thrives on dynamic, real-time data from Data Cloud.
• Conditions derived from Data Cloud's data model object (DMO) or the calculated insight object (CIO) can initiate these Flows.

?? Other Conference Highlights:

• Dreamforce '23 showcased Salesforce's commitment to sustainability, proudly dubbing this edition the most eco-conscious yet.
• The introduction of the Life Sciences Cloud catered specifically to the life sciences sector.
• Slack received a notable boost, now supercharged with AI features such as Channel Recaps and Thread Summaries.

HIC Global Solutions looks forward to embracing and implementing these innovations. Cheers to transformative technologies! ??????