Double Feature: True Music Development & The Collision of Music and Gaming

BREAKDOWN OF THE MONEY DATA AND WHERE MUSIC IS GOING

Building True Artists: The Core of Authentic Music Development

In today’s music industry, where algorithms and fleeting trends often dictate success, there’s a rising need to focus on a different kind of artist development—one that values longevity, artistry, and deep, authentic connections. At InnoMuzic and Bloomin'Fish, we believe in nurturing true music people over merely crafting the next trending hit. This approach empowers artists to be resilient, authentic, and deeply connected to their craft, aiming to leave a lasting impact beyond momentary popularity.

1. Cultivating a Unique Voice Artists like Ed Sheeran and Adele resonate because they tap into something personal and enduring. According to an article from Billboard, an artist’s unique voice and story are key to building a long-term connection with listeners. Source: Billboard

Ed Sheeran himself is a great example; he credits his authenticity and commitment to storytelling as foundational to his career, saying, “The best art comes from authenticity.” By encouraging artists to discover and refine their voice, we create space for genuine connection and storytelling in music.

2. Building Character Over Image The journey to longevity in the music industry requires more than talent—it demands character. Building resilience, commitment, and an understanding of the music business is crucial. According to research by Music Business Worldwide, developing a strong personal foundation can empower artists to navigate the challenges of fame and fluctuating trends. Source: Music Business Worldwide

Resilience becomes a core asset when artists are faced with pressures to conform to industry expectations. Developing character alongside skill ensures that artists are prepared for the complexities of a music career.

3. Creating a Legacy, Not a Trend Our focus at InnoMuzic and Bloomin'Fish is on building careers that outlast fleeting moments. In an insightful Rolling Stone feature, industry experts emphasize the importance of thinking long-term, noting that timeless music often comes from a well-rounded approach to artistry. Source: Rolling Stone

Artists who stay true to their craft and their values build legacies that resonate through generations. For us, it’s not about the number of followers or the latest trend—it’s about creating something with substance, something that endures.

4. Forging Authentic Connections Artists today have more ways than ever to engage directly with their audience. However, meaningful connection goes beyond social media. A Variety article on artist development explains that artists who prioritize authenticity in their fan relationships are the ones who build sustainable careers. Source: Variety

We encourage artists to engage deeply, ensuring that every connection is genuine. Building true relationships with fans turns casual listeners into lifelong supporters, creating a community that grows with the artist over time.

Closing Thoughts On Development

As the industry becomes more dynamic, real artist development has become a rare but invaluable asset. With InnoMuzic and Bloomin'Fish, our purpose remains to develop artists who are not only talented but also rooted, resilient, and ready to leave a legacy in music, art, and culture.

Quote to Remember

“Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful.” - InnoMuzic x Bloomin'Fish

Call to Action

Are you an artist ready to focus on your journey over trends? Join us at InnoMuzic x Bloomin'Fish. Let’s create music that lasts a lifetime, not just a season.

The intersection of music and gaming

This unique ingredient has created a dynamic revenue stream for artists, capitalizing on the expansive reach and engagement of gaming audiences. Globally, the gaming industry surpassed $196 billion in revenue by 2023, fueled by increased player engagement and cross-industry partnerships with music.

Major platforms like Fortnite and Roblox have spearheaded collaborations, enabling artists to host virtual concerts and create unique in-game experiences. These digital events allow artists to tap into a younger, digitally native audience, driving additional revenue streams outside traditional music channels.

IFPI 2023 Global Music Report

A notable financial shift is seen in virtual concerts. For example, Travis Scott’s Fortnite event reportedly attracted 27.7 million unique viewers and is estimated to have earned him approximately $20 million, including in-game sales and partnerships. This scale of reach and revenue is remarkable compared to conventional tours, showing the economic viability of music in gaming spaces. Furthermore, licensing fees for tracks used in games are growing, with sync licenses generating substantial revenue as games incorporate mainstream music into gameplay and advertising.

From the 90s to today, this convergence of music and gaming has only intensified. Games like Tony Hawk’s Pro Skater and Grand Theft Auto were among the first to leverage music as a core part of the gaming experience, introducing artists to millions of players. Today, games are not only using licensed tracks but are also actively co-creating musical content with artists, fostering an era of interactive music that broadens revenue and engagement potential.

For more details, you may want to look into IFPI’s 2023 Global Music Report for insights on music revenue growth through streaming and international markets, or Statista for the latest statistics on the growth of gaming and its monetization strategies. Together, these sources highlight the ongoing evolution of how artists and the gaming industry are creating synergies that drive both cultural influence and financial success.

IFPI 2024 Global Music Report ?? Head here for the 2024 Update!

DOUBLE FEATURE: InnoMuzic x Bloomin'Fish

Major Announcement &.......

Breaking down the Data in Music Revenue for Artists

THE ?? DATA IN CHARTS AND THE BREAKDOWN IN NUMBERS ??.

See you on the Next PLAYONShuffle Article!!

I Knew You Were A Liar: Diss Track by: BFFS Podcast Hosts

An interesting approach....I must say.

For further reading, you can also include:

MORE ON ?? Creating A Legacy Not A Trend: Rolling Stones

The Importance of Artist Development in the Digital Age from Billboard

Creating Longevity in the Music Industry by Music Business Worldwide

How Real Connections Build Real Careers via Variety