Don’t tell me it’s gone up again!
Alec Sharples
Your Number "1" Print, Design and Display provider. Dedicated to helping you use Print More Profitably.
Paper merchants have been overdosing on blue smarties of late - or so it seems.
Barely a week goes by without some hyperactive shroud-waving spokesperson announcing another double-digit increase in paper prices.
And with fuel, timber, and just about anything you can think of ramping up in price, I do wonder what is really going on behind the scenes.
But let me put your mind at rest.
This isn’t another hand-wringing corporate missive with umpteen apologies followed by the dreaded “but we have no option to” … etc, etc.
Far from it.
Because this marketplace mayhem offers us a great opportunity.
We’re ALL guilty of using promotional material which has gone just a little too far past its sell-by date.
So, it’s about time we took it out, gave it a good dust off and conducted a thorough health check to make sure it’s earning its keep.
I mean, what’s the point of sending stuff out with as much life in it as poor old Squirrel Nutkin who hasn’t read the Green Cross Code?
Nope, now’s a great time for a revamp to make sure every penny of you spend on print is doing the job it was designed to do.
And if that’s proving too big a challenge, why not drop us a line – it’s what we’re here for.
Dedicated to making Your Print More Profitable by …
If you want a sounding board or just want to bend my ear, I’m on hand for a chat about anything to do with Print or Web Design.
Stay safe.
Alec
Fineline Print & Web. The Eagles, 32 Clwyd Street, RUTHIN, Denbighshire LL15 1HW
T: 01824 70 8800 E: [email protected] W: www.finelineprintandweb.co.uk??