Don't Set New Year Resolutions - Try with Habits
Esteban V.
Marketing Director | HEINEKEN | Mexico, Colombia, Spain | MBA | ex-P&G ex-L'OREAL
I have proven it for myself: Defining and Executing small habits every day will take you to your goals in a more rewarding way, rather than placing those goals in the first place. I started changing my habits more than 2 years ago and here are some tips that I would like to share with you.
Every Year is a fresh start opportunity to setting new objectives, either raising the bar or trying to achieve what we weren't able to accomplish the previous season. To a greater or lesser extent, we all reflect on last year achievements, what worked, what didn't work, and try to become a better person in the year to come in many aspects in our life: personal, professional, family...
Nevertheless, many of us miserably fail on them as 43% of people expect to give up their goal after just one month. Research shows that 95% of New Year's Resolutions are fitness related, but after just 3 months, only 10% of people think their resolution will last (sundried study).
However, it can be achieved by changing the approach just a little bit. I have seen myself failing wretchedly year by year trying to achieve goals of all kinds. And everything changed the day I replaced the word Goals for Habits.
The habit focuses on the path, the goal on the result. This is the key that make Habits a more powerful tool than Goals
My story begins in 2021 when I decided to change some things after a disastrous 2020 in terms of habits (many of you will know what I mean). In Jan'21 I decided to set 3 Goals: practice Crossfit (never done it before), practice Mountain Bike (I had a dusty bike I never used) and achieve a best-in-class eating routine (I didn't even know how to prepare a proper meal). I was heading to another disastrous year of failed objectives.
Like most people, I had obstacles when executing my brand-new-objectives the first days of January. In my case, I was hit by a van that left me unable to walk for 4 months. My objectives were completelly destroyed, I was really frustrated, and I shared my frustration as much as I could so everybody would know this was another year of failed objectives.
However, in one of those conversations, I received an unexpected recommendation: "Forget about your Goals and change them for Habits. Your temporary disability gives you the chance to develop small habits, so you will be prepared when you are healed to start with the greater ones"
This motivated me so much, that I set out to create two very specific habits: 1. Exercise my upper body + healthy leg 5 days a week; 2. Eliminate ultra-processed foods from the diet and incorporate foods that help on recovering broken bones.
When I recovered, I had already 4 months of consistency, of really small and non-impactful habits, but enough to get where I wanted. And now, I was able to put these new habits to work 100% as I had initially designed them. I started practicing Crossfit 4 times a week, and Mountain Bike at weekends, in addition to boosting these good eating habits.
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I kept these new habits for the rest of 2021, and best of all, I have finished 2022 having maintained and improved them even more.
Inputs: How did it go during 2022
I have a Whoop device, so I was able to track the most important habits I developed and I was executing consistently. Data of Whoop shows that in 12 months, at the end of 2022:
Outputs: What were the Key Results
If you are still here, and you are convinced to change the word Goals for Habits, I would like to give you some tips to succeed at them:
And that's it. Hope you liked it. I will continue sharing content based on data, about the power of Habits.
Keep practicing!
Chief Category & Marketing Officer (CCMO) Barilla
2 年Bravo! Thanks for sharing your experience and tips! ??
Chief Financial Officer (CFO) | Director Global Commerce Control & Finance Business Partner | Delivering financial insights to drive strategic decisions
2 年I enjoyed every word and your storytelling! Thx for the Tips Esteban
Segundo Comandante de la Fragata "Santa María"
2 年Smart advice!
Experienced Manager expert in Latin American Consumer | Insights | Innovation | Digital | Media
2 年Insipirador..! gracias por compartir!!!
Head of Marketing @Osborne
2 年Estupendas reflexiones Esteban V., gracias por compartir!