don't be a plant killer

don't be a plant killer

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Mobile Signal

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Best Buy (BBY) is scheduled to report earnings on 5/24. User sessions of its mobile app portfolio are down 9.2% YoY and down 1.7% QoQ. Dive deeper into BBY with a free trial of?our Bloomberg Terminal App.

App Acquisition

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Swiggy will?acquire?Dineout, a restaurant-focused discounts and offers app, for $200 million. User engagement never recovered to pre-pandemic levels.

Musings

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The harder they fall: This is a sneak peek at some retail investing app research I have coming out. It's just one piece of the puzzle so make sure you stay tuned for that next week. Mobile-first retail investing apps have had new user growth decrease at a more rapid rate than their traditional counterparts. In looking at absolute downloads, mobile-first apps are still leading the way by a comfortable margin. Examples of mobile-first apps are Robinhood and Webull. Examples of traditional apps are E*TRADE and Fidelity.

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Seeing green: Plant identifier apps are pretty cool. The user simply takes a photo of a plant and the app identifies the plant and informs the user about it, including how to take care of it. The top three revenue producing plant identifier apps each hit record highs for IAP revenue recently. PictureThis owns about 90% of the market share when it comes to IAP revenue and owns the market across other major performance metrics as well. Upon launching the app for the first time, it immediately hits the user with an offer for a free trial of its $29.99/year subscription. The subscription provides unlimited plant identification.

Insights & Updates

The number of Web3 apps available for download is growing almost 5x faster in 2022 than in 2021. The number of apps describing themselves and/or marketing themselves as "web3" is growing. Apptopia data indicates this trend started in 2020 and ramped up in 2022.

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Sweatcoin downloads triple Fitbit as interest in move-to-earn gamification grows. You may think that Sweatcoin is a newer app, so of course its downloads would be growing at a faster rate than Fitibt. But Sweatcoin has been around since 2016 and had its high-growth period as a new app between 2017 and 2018, when it was last #1 in the Health & Fitness category.?

'Unlimited Sip Club' Drives Record App Activity for Panera. The top 10 quick-service restaurant apps in the U.S. were downloaded 9.95 million times in April, 4.75 percent more than those?the month prior.?

Tidbits

CHESTER SWANSON SR.

Realtor Associate @ Next Trend Realty LLC | HAR REALTOR, IRS Tax Preparer

2 年

So True, Be a Planet Saver.

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