Don't Let Your Great LinkedIn Posts Disappear! They Might Last for Months

Ever feel like your LinkedIn posts get buried by the neverending news feed scroll? You're not alone. But there's good news!

According to a recent update, LinkedIn is working on a game-changer: Suggested posts. This algorithm surfaces relevant content for users, even if the posts are months old!

This is a big deal, especially for B2B professionals who create valuable, evergreen content. Here's why:

• Longer shelf life: Your insightful posts won't vanish after a day. They could keep attracting views and engagement for weeks or even months!
• Reaching the right audience: The algorithm ensures your content reaches people who genuinely need to see it, regardless of when it was posted.

What can you do to prepare?

• Focus on evergreen content: Create informative and valuable posts that stay relevant long-term. Industry trends, tips, and insights are all great options.
• Keep posting consistently: While suggested posts are exciting, a regular posting schedule is still important. Stay active and engaged with your network.

By leveraging suggested posts and focusing on evergreen content, you can turn your LinkedIn profile into a powerhouse for attracting new connections and establishing yourself as an industry thought leader.

Are you excited about suggested posts? Share your thoughts in the comments!