" Doing It Afraid" with Capacity: The Journey of Naija Brand Chic's London Trade Fair

Dear Founder/Entrepreneur,

You've likely heard the phrase "do it afraid" countless times. Today, we're going to delve deeper into this concept and explore how it applies to the journey of Naija Brand Chic's recent London Trade Fair. And I must thank you all for reading these mails even if I started this newsletter "Doing it Afraid"...

Let's break down the acronym "AFRAID" and see how it relates to #businessdevelopment:

• A: Action: Taking the first step, even when you're unsure, is crucial. Naija Brand Chic's decision to participate in the London Trade Fair was a bold move. No matter the Idea you have ,make that calculated move though dear #CEO #c-suite #executive and #investor.
• F: Fear: It's natural to feel fear when stepping into a new market. However, recognizing and managing your fears is essential.
• R: Resilience: The ability to bounce back from setbacks is a key trait for any entrepreneur. Naija Brand Chic's resilience likely played a significant role in overcoming challenges during the trade fair. From when vendors were denied visas, to how it was sorted out. Dem say '#Nigerians no dey carry last '#pidgincommunity FRIDAYYAN
• A: Adaptability: Being flexible and open to change is vital in today's fast-paced business environment. The crowd control system in #UK was pretty different,but Nelly Agbogu and her team adapted.
• I: Innovation: Thinking creatively and finding new ways to approach problems can give you a competitive edge. The #USP of free Delivery and the Pre Fair sales and Order,made a lot of difference.
• D: Determination: A strong commitment to your goals is essential for success.

Capacity and good human relationships were also instrumental in Naija Brand Chic's success. She made a lasting impression on the London market by leveraging her skills building strong connections and building on her old good connections.

Held on August 17-18, 2024, the Naija Brand Chic London Trade Fair was a testament to the power of "doing it afraid" with capacity. It was a platform for Nigerian brands to showcase their products and services to a global audience.

Would you like to share your thoughts on the "do it afraid" concept or Nelly Agbogu Naija Brand Chic Trade Fair Feel free to comment below.

Best regards,

It's Joy Eki Omovie.

Your #copywriter, #sales and #contentstrategist.

Don't Forget that Content is not King, Strategic Content to the right audience and at the right time rules.

If you Enjoyed Reading this #newsletter "Doing it 'AFRAID", then subscribe to this newsletter-Content Marketing Dairies.