The doctor referral etiquette guide
Arlen Meyers, MD, MBA
President and CEO, Society of Physician Entrepreneurs, another lousy golfer, terrible cook, friction fixer
So much of our business life is about building relationships with others and gaining their trust. It takes a long time to do but only a moment to break. Being known for always doing the best job you can and being the person with impeccable manners will ensure you get even more referrals.
Physician referral etiquette has deteriorated. The reasons are many.
Too often, actions and decisions affecting patient care are determined by expediency, cost-effectiveness, and time constraints. At risk of sacrifice are ethics and professionalism, pillars essential to the very structure of medical practice. There appears to be an erosion of consultation etiquette-exchanges between physicians and patients as well as among physicians. While methods to maximize efficiency are essential to medical practice, they should not come at the expense of etiquette. To improve patient care and strengthen relationships between patients and physicians, as well as relationships between referring and consulting physicians, here is a set of guidelines for improving consultation etiquette.
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If you don't know how to write a referral note, maybe ChatGPT can help. Or you can visit the Museum of Physician Happiness to see a sample
Arlen Meyers, MD, MBA is the President and CEO of the Society of Physician Entrepreneurs