Do This If Your Wine Brand Has Won At The 2023 Paris Wine Cup!

Do This If Your Wine Brand Has Won At The 2023 Paris Wine Cup!

Winning an award at the Paris Wine Cup clearly demonstrates the trade of how well the wine will be perceived in the market and give the trade a strong indicator to stock that wine.

Here's how to get the most of your win.

  1. Make sure your bottles and marketing stand out with PWC bottle stickers. Get your PWC bottle stickers?here.

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Picture by : Queen's Winery House

2. Use our press template to create your own press release. Send it to your distributors, importers, retailers, and end consumers. Get the press template?here.

3. Use our shelf talkers to send?to your distributors, importers, retailers, and end consumers. Get your shlef talkers?here.

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4. Share your win on social media with the hashtags below to get RTs from us and our partners. #PWC2023 @ParisWineCup

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5. Show off at Tastings. Show the on-trade you mean business at generic tastings by displaying the easily recognizable logo prominently.

6. Tell the World. This may seem obvious but it works. Do a blog post listing your successes, a news release for your regular clients and suggest that your generic body do the same. Include the results in your customer newsletters, place the news prominently on your website. Send us your press release and we will send it to our?media partners?and also post it on?BTN?and?BevRoute, and?Paris Drinks Guide.


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