Do your efforts match your skills?

A good friend of mine was a tennis pro, teaching at a country club and working with a lot of junior players. He tells the story of a kid whose parents desperately wanted to believe he would become a top player if he took enough lessons... but there was no eye hand coordination present.

"He was just not born with even the slightest iota of eye hand coordination... a must for tennis. No matter how many lessons he took, no matter how much they wanted it for him, he was never going too be better than mediocre... the needed physical attributes were just not there. It was frustrating for me to take their money, watch him struggle... sometimes you have to admit your limitations."

Sales is a lot like that... you have certain skills that you excel in, and those you struggle with. We have all watched new people come and go, and usually we can look at someone, talk to them for a few minutes, and have a really good idea of whether they will make it.

Imagine telling someone to cold call FSBOs when they are terrified of calling strangers or are so uncomfortable that they stutter and mess up the scripts. They are being set up for failure. That same person may be really strong at gaining clients when they meet face to face... the perfect open house salesperson. They may do well on social media, but struggle at networking events.

Yet so many sales managers and trainers continue to push people into the same box, even when their skills don't match up.

So todays question is are you working a system / plan that fits your strengths, or are you struggling to try and make your weaknesses work for you? I am not saying do not try to improve your weaknesses, but the reality is they will never become strengths. You are comfortable in sales or you are not. You are good with strangers or you struggle. You are great with social media or it is not your thing.

Success often comes when you match your skill set to a goal. The better the match, the more likelihood of you hitting and exceeding your goals.

There is no shame in admitting you are not good at something... but there is stupidity in continuing to do something that you are not good at and expecting the results to significantly change. Match your skills to your efforts, find ways to use your strengths and downplay your weaknesses and you will find success.

So have a great week and close some deals. As always, I am here for any of your mortgage needs or questions.


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