Do you take notes, or do you make notes?
James E. Turner
Marketing Passivhaus | Copywriting ? Messaging ? Positioning | Strategic Empath
Backing up a moment, do you even make that distinction? (I'm hoping, if you don't, you will after today.)
This note-taking vs. note-making concept comes to me from Nick Milo, who has a video going deep into the subject. But here it is, in my words:
And my take (and Nick's take) is that note-making is a far more powerful act.
Not to say there isn't a place for both. Having those razor-sharp quotes at hand can be a true delight. But if you're choosing between the two, err on the side of note-making.
Don't just underline a phrase. Write in the margins why you think it's important. Make note of what you think it proves, disproves, reinforces, or puts into question.
That's it.
Make notes,
James
CEO @ Medbury | LinkedIn Strategy for Executives, Leadership Teams & Brands | Member @ Chief
1 年Oooo interesting! Thanks for sharing ?