Do you own your data? Are you sure?
Andrés NAVARRE
Technology | Innovation | Adoption | Executive | Digital Transformation | Data | GTM
Now more than ever, we have an extensive digital footprint spread out in all around different platforms. From social media, digital payments, bank accounts, technology, and telecommunications providers, our personal data is not only distributed but being used in ways we have no control of and we are not getting its benefits. Personal data has become a currency of the new age. Nevertheless, accessing, managing and trading this data constitutes a growing concern over data privacy and ownership. So, Have you ever question what people can do with your data? Are you totally comfortable with it? Is there a simple way to change that?
I’ll give you an example, I have an ID. That ID is a representation of myself, just a piece of me, but it is not entirely me. I am more than just that ID. Recently, I had to renovate my ID, it happens that the address reported in the database was not updated. The government official suggest me to update my address with a new one, but he didn’t think that I might have two addresses, the one of my residence and the one that remains in his database, which happens to be in another country, it is still my address. Is the information wrong? Nope; Therefore, I have two (2) identities? I am supplanting someone else? No, it means that I have an identity that happens to have two addresses. I can be located in those two addresses at different point in time, if anybody wants to reach out to me those two addresses are totally valid.
The explained example is just a reminder on how we have been reduced to boxes to respond to an identity and we can be bigger than those boxes. Nevertheless, there is a solution that can help with our personal data privacy and is called CheckD.
Why is this important? Because the world is changing, and we move around, and Data should move around with us as well, but the way data has been structured is technology centric, platform centric, and entity or company centric, so in web2 the power is in the tech companies, we have given it to them. It is not individual-centric. Data and Identifications are constructed based in a predefined form from the “box”, not from the source at the cost of endorsing its “management”. The source, in this case is me, and I like to think that I have the freedom to move around, keep my data safe, and if I want to, I can share it, that means, I own my data.
CheckD brings back data ownership and helps users gain autonomy over its digital presence all over the digital space.
With a CheckD Wallet, you can store your data, in this case my two addresses, and from there, I get to decide the terms in which I share that data. Even so, CheckD allows me to validate my Identity, without providing my address and without engagement with a service providers. The way it does it is that it creates “badges” that allows me to validate who I am, and by that, it keeps my data stored. It doesn’t need to control other entities data.
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There are several other use cases that includes also the extended benefits of consolidating data into a single, easily manageable ID wallet, so users gain unprecedented insights into their digital footprint. It can also be used to understanding spending habits to identifying potential security risks, CheckD has the potential for individuals to take charge of their online presence like never before.
But perhaps the most compelling aspect of Data Wallets is their potential to revolutionize the digital economy. By redistributing control over data, CheckD can level the playing field, enabling all runners to compete with industry giants on equal footing. This democratization of information not only fosters innovation but also promotes ethical business practices.
Start your journey in the data wallet ownership with CheckD wallet.
*I am a specialist in the Dataswyft’s HATLAB Studio helping firms develop their market and fine-tune their Product Market Fit…. For more information on CheckD, go to Dataswyft.com/checkd